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Product Description: Although there is a small body of feminist scholarship that problematizes gender in public relations, gender is a relatively undefined area of thinking in the field and there have been few serious studies of the socially constructed roles defining women and men in public relations...read more
By Kristin Demetrious (editor)

Hardcover:

9780415505550 | Routledge, August 19, 2013, cover price $160.00 | About this edition: Although there is a small body of feminist scholarship that problematizes gender in public relations, gender is a relatively undefined area of thinking in the field and there have been few serious studies of the socially constructed roles defining women and men in public relations.

Paperback:

9781138206083 | Reprint edition (Routledge, August 7, 2016), cover price $54.95 | About this edition: Although there is a small body of feminist scholarship that problematizes gender in public relations, gender is a relatively undefined area of thinking in the field and there have been few serious studies of the socially constructed roles defining women and men in public relations.

cover image for 9781138916043
Product Description: Pitch, Tweet, or Engage on the Street offers a modern guide for how to practice public relations and strategic communication around the globe. Drawing upon interviews with public relations professionals in over 30 countries as well as the author’s own experience as a global public relations practitioner in the United Nations and in U...read more

Hardcover:

9781138916043 | Routledge, August 24, 2016, cover price $175.00 | About this edition: Pitch, Tweet, or Engage on the Street offers a modern guide for how to practice public relations and strategic communication around the globe.

Paperback:

9781138916050 | Routledge, August 24, 2016, cover price $59.95 | About this edition: Pitch, Tweet, or Engage on the Street offers a modern guide for how to practice public relations and strategic communication around the globe.

cover image for 9781138123045
Product Description: Becoming a Public Relations Writer is a comprehensive guide to the writing process for public relations practice. Using straightforward, no-nonsense language, realistic examples, easy-to-follow steps, and practical exercises, this text introduces the various formats and styles of writing you will encounter as a public relations practitioner...read more

Hardcover:

9781138123045 | 5 revised edition (Routledge, July 22, 2016), cover price $200.00 | About this edition: Becoming a Public Relations Writer is a comprehensive guide to the writing process for public relations practice.

Paperback:

9781138123052 | 5 revised edition (Routledge, July 22, 2016), cover price $79.95 | About this edition: Becoming a Public Relations Writer is a comprehensive guide to the writing process for public relations practice.

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Product Description: Each consumer now has the power to be a journalist, reviewer, and whistle blower. The prevalence of social media has made it possible to alter a brands reputation with a single viral post, or spark a political movement with a hashtag...read more
By Punita Duhan (editor)

Hardcover:

9781522503323 | Business Science Reference, May 31, 2016, cover price $195.00 | About this edition: Each consumer now has the power to be a journalist, reviewer, and whistle blower.

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Product Description: In this book, Johnston seeks to put the public interest onto the public relations ‘radar’, arguing the need for its clear articulation into mainstream public relations discourse. This book examines literature from a range of fields and disciplines to develop a clearer understanding of the concept, and then considers this within the theory and practice of public relations...read more

Hardcover:

9781138830844 | Routledge, February 12, 2016, cover price $150.00 | About this edition: In this book, Johnston seeks to put the public interest onto the public relations ‘radar’, arguing the need for its clear articulation into mainstream public relations discourse.

cover image for 9780415893428
Product Description: Becoming a Public Relations Writer is a comprehensive guide to the writing process for public relations practice. Using straightforward, no-nonsense language, realistic examples, easy-to-follow steps and practical exercises, this text introduces the various formats and styles of writing you will encounter as a public relations practitioner...read more

Hardcover:

9780415893428 | 4th edition (Routledge, November 23, 2011), cover price $200.00 | About this edition: Becoming a Public Relations Writer is a comprehensive guide to the writing process for public relations practice.

Paperback:

9780415888028 | 4th edition (Routledge, November 23, 2011), cover price $78.95 | About this edition: Becoming a Public Relations Writer is a comprehensive guide to the writing process for public relations practice.

cover image for 9781475820553
Product Description: A public relations director and a principal have mostly the same goals in helping students achieve at high levels. While each might go about impacting student learning in different ways, they both work to make education better. In Having an Impact on Learning, the husband and wife team of Matt and Kelly Wachel, help show how both the principal and the public relations director can propel education forward...read more

Hardcover:

9781475820553 | Rowman & Littlefield Pub Inc, December 31, 2015, cover price $40.00 | About this edition: A public relations director and a principal have mostly the same goals in helping students achieve at high levels.

Paperback:

9781475820560 | Rowman & Littlefield Pub Inc, December 3, 2015, cover price $21.00 | About this edition: In this book, get insight into these areas of education and learn about ways principals and public relations directors can work in harmony.

cover image for 9781433125348
Product Description: Christopher Caldiero examines new ways of thinking about public relations practice in today’s technological and postmodern world. His concept of «Neo-PR» and its thought-provoking principles re-examines and re-frames modernistic notions of public relations for today’s burgeoning PR practitioners...read more

Hardcover:

9781433125348 | Peter Lang Pub Inc, October 28, 2015, cover price $149.95 | About this edition: Christopher Caldiero examines new ways of thinking about public relations practice in today’s technological and postmodern world.

cover image for 9781137495686
Product Description: Whether you're a student of public relations, someone who hopes to break into one of today's most popular growth industries or someone who wants to understand PR better, this book is for you. The new and fully-updated second edition of this acclaimed textbook takes account of the rapid change in the PR industry, including a thoroughly revised and expanded chapter on digital PR...read more

Paperback:

9781137495686 | 2 edition (Palgrave Macmillan, November 17, 2015), cover price $51.99 | About this edition: Whether you're a student of public relations, someone who hopes to break into one of today's most popular growth industries or someone who wants to understand PR better, this book is for you.
9780230240094 | Pap/psc edition (Palgrave Macmillan, December 15, 2011), cover price $49.00 | About this edition: A comprehensive textbook, from an established and high profile author team, which offers full coverage of PR theory and strategies, but also gives very practical guidance for anyone in a PR role.

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Product Description: A practical guide to preparing for, conducting, and evaluating the success of media interviews, this book is based on communications expert Robert Taylor's eight-step methodology for polished and confident interview delivery across a range of platforms--TV, radio, internet, and video...read more

Paperback:

9780749474720 | Kogan Page Ltd, November 28, 2015, cover price $24.95 | About this edition: A practical guide to preparing for, conducting, and evaluating the success of media interviews, this book is based on communications expert Robert Taylor's eight-step methodology for polished and confident interview delivery across a range of platforms--TV, radio, internet, and video.

cover image for 9781433125331
Product Description: Christopher Caldiero examines new ways of thinking about public relations practice in today’s technological and postmodern world. His concept of «Neo-PR» and its thought-provoking principles re-examines and re-frames modernistic notions of public relations for today’s burgeoning PR practitioners...read more

Paperback:

9781433125331 | Peter Lang Pub Inc, October 22, 2015, cover price $39.95 | About this edition: Christopher Caldiero examines new ways of thinking about public relations practice in today’s technological and postmodern world.

cover image for 9781119070481
Product Description: The most updated edition yet of the benchmark guide to marketing and PR, with the latest social media, marketing, and sales trends, tools, and real-world examples of success This is the fifth edition of the pioneering guide to the future of marketing...read more

Paperback:

9781119070481 | 5th edition (John Wiley & Sons Inc, October 5, 2015), cover price $24.00 | About this edition: The most updated edition yet of the benchmark guide to marketing and PR, with the latest social media, marketing, and sales trends, tools, and real-world examples of success This is the fifth edition of the pioneering guide to the future of marketing.
9781118488768, titled "The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, & Viral Marketing to Reach Buyers Directly" | 4th edition (John Wiley & Sons Inc, July 1, 2013), cover price $24.00 | About this edition: The benchmark guide to marketing and PR, updated with the latest social media and marketing trends, tools, and real-world examples of success  The New Rules of Marketing & PR, 4th Edition is the pioneering guide to the future of marketing, an international bestseller with more than 300,000 copies sold in over 25 languages.
9781118026984 | 3 rev upd edition (John Wiley & Sons Inc, August 30, 2011), cover price $19.95 | About this edition: David Meerman Scotts marketing bible has become a modern day business classic.

Product Description: In an age when scandal can destroy a company's brand or anyone's reputation in an instant-GLASS JAW is an Art of War guide to modern crisis management. In boxing terms, a tough-looking fighter who can't take a punch is said to have a "glass jaw," and so it is these days with targets of controversy...read more

Hardcover:

9781455582976 | Twelve, October 7, 2014, cover price $27.00 | About this edition: In an age when scandal can destroy a company's brand or anyone's reputation in an instant-GLASS JAW is an Art of War guide to modern crisis management.

Paperback:

9781455557998 | Twelve, October 6, 2015, cover price $16.00 | About this edition: In an age when scandal can destroy a company's brand or anyone's reputation in an instant-GLASS JAW is an Art of War guide to modern crisis management.

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Product Description: Social media is having a profound, but not yet fully understood impact on public relations. In the 24/7 world of perpetually connected publics, will public relations function as a dark art that spins (or tweets) self-interested variations of the truth for credulous audiences? Or does the full glare of the internet and the increasing expectations of powerful publics motivate it to more honestly engage to serve the public interest? The purpose of this book is to examine the role of PR by exploring the myriad ways that social media is reshaping its conceptualization, strategies, and tactics...read more

Hardcover:

9780415856263 | Routledge, November 24, 2015, cover price $160.00 | About this edition: Social media is having a profound, but not yet fully understood impact on public relations.

cover image for 9781138841161
Product Description: Today almost everyone in the developed world spends time online and anyone involved in strategic communication must think digitally. The magnitude of change may be up for debate but the trend is unstoppable, dramatically reconfiguring business models, organisational structures and even the practice of democracy...read more
By Philip Young (editor)

Hardcover:

9781138841161 | Routledge, September 1, 2015, cover price $160.00 | About this edition: Today almost everyone in the developed world spends time online and anyone involved in strategic communication must think digitally.

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Product Description: Clearly explains the basic concepts, strategies, and tactics of today’s public relations practice   Public Relations: Strategies and Tactics uses real-world case studies and examples to explain the basic concepts and theory behind modern public relations practice...read more

Hardcover:

9780205960644 | 11 har/psc edition (Prentice Hall, March 18, 2014), cover price $218.80 | About this edition: Clearly explains the basic concepts, strategies, and tactics of today’s public relations practice   Public Relations: Strategies and Tactics uses real-world case studies and examples to explain the basic concepts and theory behind modern public relations practice.

cover image for 9780415748834
Product Description: Global Writing for Public Relations: Connecting in English with Stakeholders and Publics Worldwide provides multiple resources to help students and public relations practitioners learn best practices for writing in English to communicate and connect with a global marketplace...read more

Hardcover:

9780415748834 | Routledge, December 12, 2015, cover price $200.00 | About this edition: Global Writing for Public Relations: Connecting in English with Stakeholders and Publics Worldwide provides multiple resources to help students and public relations practitioners learn best practices for writing in English to communicate and connect with a global marketplace.
9780415253680, titled "Lexicography: Critical Concepts in Linguistics" | Routledge, June 1, 2003, cover price $55.01 | also contains Lexicography: Critical Concepts in Linguistics

Paperback:

9780415748841 | Routledge, December 1, 2015, cover price $69.95 | About this edition: Global Writing for Public Relations: Connecting in English with Stakeholders and Publics Worldwide provides multiple resources to help students and public relations practitioners learn best practices for writing in English to communicate and connect with a global marketplace.
9780415253697, titled "Who's Who: In Gay and Lesbian History from Antiquity to World War II" | Routledge, December 1, 2000, cover price $29.95 | also contains Who''s Who: In Gay and Lesbian History from Antiquity to World War II | About this edition: This work covers subjects drawn from politics, the arts and popular culture.

cover image for 9781138853805
Product Description: The emergence of relationship management as a paradigm for public relations scholarship and practice necessitates an examination of precisely what public relations achieves -- its definition, function and value, and the benefits it generates...read more
By John A. Ledingham (editor)

Hardcover:

9781138853805 | 2 edition (Routledge, May 1, 2015), cover price $210.00 | About this edition: The emergence of relationship management as a paradigm for public relations scholarship and practice necessitates an examination of precisely what public relations achieves -- its definition, function and value, and the benefits it generates.
9780805830507 | Routledge, February 1, 2000, cover price $175.00 | About this edition: The emergence of relationship management as a paradigm for public relations scholarship and practice requires a close examination of just what is achieved by public relations--its definition, function and value, and the benefits it generates.

Paperback:

9781138853829 | 2 edition (Routledge, April 21, 2015), cover price $62.95
9780805841039 | Routledge, July 1, 2001, cover price $59.95 | About this edition: The emergence of relationship management as a paradigm for public relations scholarship and practice requires a close examination of just what is achieved by public relations--its definition, function and value, and the benefits it generates.

Miscellaneous:

9780585165356 | Routledge, February 12, 2000, cover price $65.00
9781410604668 | Routledge, February 12, 2000, cover price $44.95

cover image for 9780415716277
Product Description: Reputation Management is a how-to guide for students and professionals, as well as CEOs and other business leaders. It rests on the premise that reputation can be measured, monitored, and managed. Organized by corporate communication units including media relations, employee communication, government relations, and investor relations, the book provides a field-tested guide to corporate reputation problems such as leaked memos, unfair treatment by the press, and negative rumors, and focuses on practical solutions...read more

Hardcover:

9780415716277 | 3 edition (Routledge, March 10, 2015), cover price $205.00 | About this edition: Reputation Management is a how-to guide for students and professionals, as well as CEOs and other business leaders.

Paperback:

9780415716284 | 3 edition (Routledge, February 25, 2015), cover price $79.95 | About this edition: Reputation Management is a how-to guide for students and professionals, as well as CEOs and other business leaders.

cover image for 9781138796560
Product Description: It is widely assumed that a competitive political environment of public distrust and critical media forces political parties to manage communications and reputations strategically, but is this really true? Comprehensive control of communications in a fast-moving political and media setting isoften upset by events outside the communicator’s control, taking over the news agenda andchanging the political narrative...read more

Hardcover:

9781138796560 | Routledge, January 20, 2015, cover price $160.00 | About this edition: It is widely assumed that a competitive political environment of public distrust and critical media forces political parties to manage communications and reputations strategically, but is this really true?
9780374107321, titled "The Autobiography of My Mother" | Farrar Straus & Giroux, January 1, 1997, cover price $20.00 | also contains The Autobiography of My Mother | About this edition: Jamaica Kincaid's new novel is narrated by a seventy-year old West Indian woman looking back on her life and evoking the relationships that have given it meaning.

cover image for 9781137387738
Product Description: The rise of digital media and the public's demand for transparency has elevated the importance of communication for every business. To have a voice or seat at the table and maximize their full value, a strategic communicator must be able to speak the language and understand business goals, issues, and trends...read more

Hardcover:

9781137387738 | Palgrave Macmillan, December 17, 2014, cover price $58.00 | About this edition: The rise of digital media and the public's demand for transparency has elevated the importance of communication for every business.

cover image for 9780415640459
Product Description: The public relations of "everything" takes the radical position that public relations is a profoundly different creature than a generation of its scholars and teachers have portrayed it. Today, it is clearly no longer limited, if it ever has been, to the management of communication in and between organizations...read more

Hardcover:

9780415640459 | Routledge, November 25, 2014, cover price $160.00 | About this edition: The public relations of "everything" takes the radical position that public relations is a profoundly different creature than a generation of its scholars and teachers have portrayed it.

cover image for 9780199985173
Product Description: Focusing on the day-to-day matters of running a PR operation, Managing Public Relations is the first book to balance both corporate and agency needs while addressing the management of a public relations function. Its unique approach stresses the function of PR within the larger scope of business, showing students how to think like their future bosses and colleagues and making them more competitive in today's job market...read more

Paperback:

9780199985173 | Oxford Univ Pr, November 14, 2014, cover price $54.95 | About this edition: Focusing on the day-to-day matters of running a PR operation, Managing Public Relations is the first book to balance both corporate and agency needs while addressing the management of a public relations function.

cover image for 9781442226111
Product Description: A new Second Edition of this book is forthcoming. Tentative publication date: 9/2016 Social Media: How to Engage, Share, and Connect will help readers understand and successfully use social media tools througha thorough history of social media and pioneers of the field;chapters on specific subjects such as photo-sharing, video, networks, and crisis communication, among others;discussions on appropriate use of social media in public relations, where the profession stands today and where it is headed in the future;and real-world examples of successful social media campaigns...read more

Hardcover:

9781442226111 | Rowman & Littlefield Pub Inc, August 14, 2014, cover price $72.00 | About this edition: A new Second Edition of this book is forthcoming.

Paperback:

9781442226128 | Rowman & Littlefield Pub Inc, August 14, 2014, cover price $28.00 | About this edition: A new Second Edition of this book is forthcoming.

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