Book by Tim Harrower

Product Description: A hugely beneficial introduction to students and professionals in print media and design, Designing for Newspapers and Magazines offers guidance on how to produce attractive publications and how to tailor them to their target audience using colour, text placement, typography and images...read more

An introduction to mass communication, this text provides a comprehensive, provocative discussion of the many facets of the media. In its analysis of the theory, history, structure, ethics, and regulations of the media, it presents thorough coverage of the complex issues facing the major media today. The interpendence of the media is emphasized providing substantial food for critical thought given the increasing difficulty of separating film and television, radio and the recording business, popular novels and motion pictures, contemporary news events and made-for-TV films. There is updated analysis of future technologies in chapter 23, "Mass Media in the Future", with a new cultural/critical perspective and updated examples and research are included throughout the book. The new edition features expanded coverage of foreign ownership and international communication and it maintains the informal, conversational, even entertaining writing style which has become the hallmark of Dominick's books. Also available are an instructor's manual (0-07-017806-2) and CTBs for both IBM PC 5.25" (0-07-832656-7) and Macintosh (0-07-832655-9).

Product Description: The Bare Bones of Advertising Print Design is an ideal handbook for beginning designers and students of advertising design/layout and desktop publishing. Robyn Blakeman dissects the creative process one piece at a time, giving a step-by-step guide to the use and design of advertising in both magazines and newspapers...read more

Here is the definitive book on graphic communications in a thoroughly researched and gloriously designed all-new fourth edition. Get deep inside the concepts and practical applications of traditional and cutting-edge media in the explosive world of contemporary visual art. Throughout its long and storied history, Graphic Communications Today has been the essential first step for aspiring visual artists. This landmark book presents the full scope of visual communication in all of its rich diversity more clearly and completely than any other book- anywhere. The fourth edition is written in an engaging style and contains examples of some of the finest visual arts collected from all over the world. What's more it opens windows into the creative world of graphic communication and the lives of those who create it for magazines, newspapers, advertising, animation, branding, television and film, photography, illustration, marketing communications, interactive multimedia, the Web and beyond.

This introductory text to copy editing aims to introduce the student to the realities of today's newsroom; to improve their grammar, word usage, punctuation and editing skills; and to increase their understanding of how graphics, page design and photography can help tell the news.

Product Description: Examines the strategic tasks of the design artist, the overall context of design in the field of journalism, and the historical and future roles of the newspaper designer. First focuses on the mechanics of the language, look, and logic behind a layout, then provides historical background for applying techniques and answering ethical questions encountered in the designer's work...read more (view table of contents, read Amazon.com's description)

Explores the visual and graphic elements of newspaper page layout, and discusses how newspaper design shapes our impressions of the news as much as the words we read

A guide to the use of an electronic system in editing a newspaper includes discussions of writing style, wire copy, layout, grammar, and headlines

Product Description: From the man who has helped redesign over 60 newspapers, both in the United States and abroad, comes this best-selling guide to a constantly evolving field. Emphasising scope and sequence, this completely updated Third Edition begins with a general discussion of design, moves the reader through a systematic chronology of design functions, then builds upon blocks of information - typography, architecture and colour...read more

Product Description: Book by Mario R. Garcia, Pegie Stark

Product Description: Covering every aspect of newspaper design from typography to photography, from redesign to the specifics of a design stylebook, this volume is an essential text for use in graphic journalism courses and an effective reference source for editors and publishers...read more (view table of contents, read Amazon.com's description)

Product Description: Book by Finberg, Howard I., Itule, Bruce D.

Product Description: Book by Hutt, Allen, James, Bob

Discusses how paper, presses, type, and photographs have affected newspaper design, and looks at page layout, graphics, type design, and color

Product Description: This volume describes the state of the art in newspaper color and points toward the future. It includes: A digest of what we know about color; How three newspapers achieved color excellence (USA Today, St. Petersburg Times, The Orange County Register); Results of the Poynter Institute color experiments; A research report on color and street sales; Tips on designing with color from Mario Garcia; An annotated bibliography of newspaper color...read more