ISBNs for marketing social aspects

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marketing social aspects matches 43 work(s)

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Momentum: How to Propel Your Marketing and Transform Your Brand in the Digital Age

By Shama Hyder

See complete details on each edition (1 edition listed)

Hardcover:

9781942952251 | Benbella Books, May 17, 2016, cover price $24.95

Handbook of Research on Marketing and Corporate Social Responsibility

By Ryan Langan

See complete details on each edition (2 editions listed)

Hardcover:

9781781003787 | Edward Elgar Pub, September 14, 2014, cover price $225.00

Paperback:

9781785368660 | Reprint edition (Edward Elgar Pub, April 26, 2016), cover price $65.00

Branding Masculinity: Tracing the Cultural Foundations of Brand Meaning

By Elizabeth C. Hirschman

See complete details on each edition (1 edition listed)

Hardcover:

9781138933392 | Routledge, February 1, 2016, cover price $160.00

Work, Consumption and Capitalism

Product Description: Sonic branding, guerrilla marketing, celebrity endorsements, customer service excellence and multi-channel advertising are just some of the popular sales techniques that currently promote consumerism in contemporary capitalism. Considerable energy is devoted to encouraging consumers to desire new fashions, to celebrate 'good design', to have feelings for brands and to immerse themselves in sensory experiences, without worrying about the ethics of their practices...read more

By Lynne Pettinger

See complete details on each edition (2 editions listed)

Hardcover:

9781137342805 | Palgrave Macmillan, December 30, 2015, cover price $120.00

Paperback:

9781137342775 | Palgrave Macmillan, December 30, 2015, cover price $50.00 | About this edition: Sonic branding, guerrilla marketing, celebrity endorsements, customer service excellence and multi-channel advertising are just some of the popular sales techniques that currently promote consumerism in contemporary capitalism.

Consumer Psychology in a Social Media World

By Claudiu V. Dimofte (editor), Curtis P. Haugtvedt (editor) and Richard F. Yalch (editor)

See complete details on each edition (2 editions listed)

Hardcover:

9780765646934 | Routledge, October 7, 2015, cover price $140.00

Paperback:

9780765646941 | Routledge, October 6, 2015, cover price $52.95

Social Marketing: Global Perspectives, Strategies and Effects on Consumer Behavior

By W. Douglas Evans, Ph. d. (editor)

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Hardcover:

9781634825979 | Nova Science Pub Inc, June 20, 2015, cover price $190.00

Market Mediations: Semiotic Investigations on Consumers, Objects and Brands

By BenoÃ®t Heilbrunn

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Hardcover:

9781137509963 | Palgrave Macmillan, May 11, 2015, cover price $115.00

Handbook of Research on Integrating Social Media into Strategic Marketing

By Nick Hajli (editor)

See complete details on each edition (1 edition listed)

Hardcover:

9781466683532 | Business Science Reference, April 30, 2015, cover price $310.00

Understanding Social Media: How to Create a Plan for Your Business That Works

By Damian Ryan

See complete details on each edition (2 editions listed)

Paperback:

9780749473563 | Kogan Page Ltd, April 28, 2015, cover price $24.95

9780373194971, titled "The Runaway Princess" | Harlequin Books, January 1, 2001, cover price $3.50 | also contains The Runaway Princess

The Face-to-Face Book: Why Real Relationships Rule in a Digital Marketplace

By Brad Fay and Ed Keller

See complete details on each edition (2 editions listed)

Hardcover:

9781451640069 | Free Pr, May 22, 2012, cover price $26.00

Paperback:

9781511573825 | Createspace Independent Pub, April 2, 2015, cover price $10.50

Social Media and Integrated Marketing Communication: A Rhetorical Approach

By Jeanne M. Persuit

See complete details on each edition (3 editions listed)

Hardcover:

9780739171134 | 1 edition (Lexington Books, July 18, 2013), cover price $75.00

Paperback:

9781498516167 | Reprint edition (Lexington Books, March 27, 2015), cover price $34.99

9780426204640, titled "Warchild" | London Bridge, March 1, 1996, cover price $5.95 | also contains Warchild

The Handbook of Persuasion and Social Marketing: Historical and Social Foundations/ Conceptual, Theoretical, and Strategic Dimensions/ Applications and Uses

By David W. Stewart (editor)

See complete details on each edition (1 edition listed)

Hardcover:

9781440804045 | Praeger Pub Text, December 17, 2014, cover price $194.00

Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy, Social World

By Gary Vaynerchuk

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Hardcover:

9780062273062, titled "Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World" | Harperbusiness, November 26, 2013, cover price $29.99

CD/Spoken Word:

9781482992656, titled "Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World" | Unabridged edition (Blackstone Audio Inc, April 30, 2014), cover price $44.99

Kick Ass Social Commerce for E-preneurs: It's Not About Likes--it's About Sales

By John Lawson and Debra Schepp

See complete details on each edition (1 edition listed)

Paperback:

9781939529442 | Benbella Books, March 4, 2014, cover price $16.95

The Art of Social Selling: Finding and Engaging Customers on Twitter, Facebook, Linkedin, and Other Social Networks

By Shannon Belew

See complete details on each edition (1 edition listed)

Paperback:

9780814433324 | Amacom Books, January 14, 2014, cover price $19.95

Social Media Intelligence

By David A. Schweidel

See complete details on each edition (1 edition listed)

Hardcover:

9781107031203 | Cambridge Univ Pr, February 28, 2014, cover price $54.99

Humanistic Marketing

By Michael Pirson (editor)

See complete details on each edition (1 edition listed)

Hardcover:

9781137353283 | Palgrave Macmillan, November 19, 2013, cover price $125.00

Reputation Economics: Why Who You Know Is Worth More Than What You Have

By Joshua Klein

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Hardcover:

9781137278623 | St Martins Pr, November 5, 2013, cover price $28.00

Epic Content Marketing: How to Tell a Different Story, Break Through the Clutter, & Win More Customers by Marketing Less

By Joe Pulizzi

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Hardcover:

9780071819893, titled "EPIC Content Marketing: How to Tell a Different Story, Break Through the Clutter, and Win More Customers by Marketing Less" | McGraw-Hill, September 24, 2013, cover price $28.00

Dynamics of Competitive Advantage and Consumer Perception in Social Marketing

By Chinmaya Kulshrestha

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Hardcover:

9781466644304 | Igi Global, March 30, 2014, cover price $175.00

Tribal Marketing, Tribal Branding: An Expert Guide to the Brand Co-creation Process

Product Description: Tribal branding allows marketers to benefit from greatly enhanced levels of consumer devotion to brands. Richardson incorporates the approach of ethno-marketing to expertly explain the opportunities for marketing and branding professionals to co-create brands with, and develop new ways of marketing to, tribal groups and brand communities...read more

By Brendan Richardson

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Hardcover:

9780230368828 | Palgrave Macmillan, August 26, 2013, cover price $44.00 | About this edition: Tribal branding allows marketers to benefit from greatly enhanced levels of consumer devotion to brands.

Managing Social Media and Consumerism: The Grapevine Effect in Competitive Markets