9781119044949 | 10 lslf edition (John Wiley & Sons Inc, October 27, 2014), cover price $188.90 | also contains
Marketing Research
9781118074619 | 9 har/psc edition (John Wiley & Sons Inc, October 11, 2011), cover price $305.30 | also contains
Marketing Research
9780470087022 | 8 har/cdr edition (John Wiley & Sons Inc, February 3, 2009), cover price $274.10
9789990170481 | John Wiley & Sons Inc, March 30, 2006, cover price $0.02 | also contains
Marketing Research
9780471730897 | 6th (Hardcover with CD) edition (John Wiley & Sons Inc, February 18, 2005), cover price $95.85 |
About this edition: Presents marketing research through the eyes of a manger using and purchasing research information, while maintaining solid, competitive coverage of quantitative methods.
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9781118808849 | 10 pap/psc edition (John Wiley & Sons Inc, October 27, 2014), cover price $268.40 | also contains
Marketing Research