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marketing planning matches 12 work(s)
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Hardcover:
9781138144040 | Routledge, April 21, 2016, cover price $165.00
Paperback:
9780415626392 | Routledge, August 13, 2012, cover price $45.95
Product Description: The current international financial system has created a huge gap between the wealthy and the rest. Grounded and straightforward in his approach, Brahm calls for a turn away from economic systems dangerously steeped in ideology and stymied by politics, outlining a new global consensus based on pragmatism, common sense, and grass-roots realities...read more
Hardcover:
9781137444172 | Palgrave Macmillan, October 21, 2014, cover price $37.00 | About this edition: The current international financial system has created a huge gap between the wealthy and the rest.
Hardcover:
9780230607569 | Palgrave Macmillan, August 15, 2008, cover price $105.00 | About this edition: Breakthrough Marketing Plans shows how to create simpler and more powerful marketing plans in an age of increasing amounts of data, marketing tactics, and competititve pressure.
Paperback:
9780230340336 | 2 edition (Palgrave Macmillan, December 11, 2012), cover price $26.00
9780230607576 | Palgrave Macmillan, August 15, 2008, cover price $25.00 | About this edition: Almost every company creates a marketing plan each year, and many spend hundreds of employee hours researching, preparing and presenting their tomes to senior executives.
Product Description: NEW EDITION AVAILABLE. Search for Storybranding 2.0 Why would a 30-year advertising verteran claim that most advertising is a waste of money? Having worked on many famous brands as an advertising executive, Jim Signorelli has found that today, in order for advertising to be truly effective, the brand being promoted must work the way a good story works...read more
Hardcover:
9781608321452 | Greenleaf Book Group Llc, January 1, 2012, cover price $24.95 | About this edition: NEW EDITION AVAILABLE.
Paperback:
9780071745574 | 4 rev exp edition (McGraw-Hill, September 15, 2011), cover price $47.00
Paperback:
9781599184227 | Entrepreneur Pr, September 9, 2011, cover price $21.95
Product Description: Now in its 7th edition, Marketing Plans is a highly renowned international bestseller. The book has been thoroughly revised, and every chapter has been carefully updated with special attention to the latest developments in marketing...read more
Paperback:
9780470669976 | 7 edition (John Wiley & Sons Inc, April 19, 2011), cover price $70.00 | About this edition: Now in its 7th edition, Marketing Plans is a highly renowned international bestseller.
Hardcover:
9780470563632, titled "If You Build It Will They Come?: Three Steps to Test and Validate Any Market Opportunity" | John Wiley & Sons Inc, April 12, 2010, cover price $24.95
Miscellaneous:
9780470610565 | John Wiley & Sons Inc, March 18, 2010, cover price $24.95
9780470610589 | John Wiley & Sons Inc, March 9, 2010, cover price N/A
Product Description: If you're confused and disillusioned by the simplistic techniques and acronym-laden formulas coming at you from every direction about how to create a brand that attracts customers, and engages and delights them, you're in luck! In this superbly readable and deceptively simple book, branding expert Tom Asacker explains precisely how today's successful brands are different from others, much different! You'll finally realize why branding as media-based, image-making, and persuasive communication is rapidly losing its effectiveness, and why customers have tuned out the irrelevant chatter of dispassionate messaging and uninspired employees...read more
Paperback:
9780980174526 | Paramount Market Pub, September 15, 2008, cover price $19.95 | About this edition: If you're confused and disillusioned by the simplistic techniques and acronym-laden formulas coming at you from every direction about how to create a brand that attracts customers, and engages and delights them, you're in luck!
Product Description: Das sektorale Marketing berührt auf zentrale Weise das Verhältnis von Marketingwissenschaft und Praxis. Die Autoren zeigen in ihren Beiträgen auf, dass das sektorale Marketing zum einen eine wesentliche Transferaufgabe bei der ErschlieÃung von "Marketing-Neuland" leistet, zum anderen mit der sektorspezifischen Forschung im Konsumgüter-, Dienstleistungs-, Investitionsgüter-, Handels-, Nonprofitbereich und internationalen Marketing wichtige Erkenntnisse zur allgemeinen Marketingtheorie beisteuert...read more
Hardcover:
9783790815856 | Physica Verlag, May 19, 2005, cover price $139.00 | About this edition: Das sektorale Marketing berührt auf zentrale Weise das Verhältnis von Marketingwissenschaft und Praxis.
Hardcover:
9780471229179 | John Wiley & Sons Inc, January 20, 2003, cover price $29.95
Miscellaneous:
9780471454533 | John Wiley & Sons Inc, March 24, 2003, cover price $29.95
Product Description: This book is designed for student ad agencies and college campaign âteamsâ for the AAF/NSAC College World Series of Advertising. The basis of the book is a powerful interlocking marketing plan, based on the P&G/WRG (Wells Rich Greene) system...read more
Paperback:
9781887229418 | 4th edition (Copy Workshop, July 25, 2010), cover price $39.95 | About this edition: This book is designed for student ad agencies and college campaign âteamsâ for the AAF/NSAC College World Series of Advertising.
9781887229067 | 3 edition (Copy Workshop, January 1, 2000), cover price $32.75 | About this edition: This book is intended for anyone who wants to know how to write a marketing plan.
9781887229005 | Copy Workshop, June 1, 1997, cover price $24.95 | About this edition: This book is intended for anyone who wants to know how to write a marketing plan.
9780962141553 | Copy Workshop, September 1, 1993, cover price $19.50 | About this edition: This book is designed for student ad agencies and college campaign âteamsâ for the AAF/NSAC College World Series of Advertising.
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