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marketing key accounts matches 19 work(s)
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Cover for 9780312404512 Cover for 9780749452773 Cover for 9780749463519 Cover for 9780749469405 Cover for 9780749454388 Cover for 9781118509081 Cover for 9780470974155 Cover for 9780749441876 Cover for 9780749450694 Cover for 9780750662468 Cover for 9780446694667 Cover for 9780470848920 Cover for 9780470871591 Cover for 9780749435950 Cover for 9780749441692 Cover for 9780415311311 Cover for 9780071417525 Cover for 9780743211888 Cover for 9781451624236 Cover for 9780743215442 Cover for 9780750646154 Cover for 9780749430986 Cover for 9780750632782 Cover for 9780077090692 Cover for 9780786303304 Cover for 9780805013047 Cover for 9780446393560 Cover for 9780312404512
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Hardcover:

9780312404512, titled "Ideology and Cultural Production" | Palgrave Macmillan, April 1, 1979, cover price $27.50 | also contains Ideology and Cultural Production

Paperback:

9780749469405 | 6 edition (Kogan Page Ltd, February 28, 2015), cover price $49.95
9780749463519 | 5th edition (Kogan Page Ltd, April 5, 2012), cover price $49.95
9780749452773 | 4th edition (Kogan Page Ltd, June 1, 2008), cover price $60.00

Miscellaneous:

9780749454388 | Kogan Page Ltd, January 3, 2010, cover price $0.04 | also contains Key Account Management: Tools and Techniques for Achieving Profitable Key Supplier Status

cover image for 9780470974155

Paperback:

9780470974155 | 3 edition (John Wiley & Sons Inc, March 22, 2011), cover price $71.00

cover image for 9780749450694

Hardcover:

9780749441876 | Hardcover with CD edition (Kogan Page Ltd, March 30, 2005), cover price $135.00

Paperback:

9780749450694 | Pap/cdr edition (Kogan Page Ltd, January 1, 2008), cover price $60.00

cover image for 9780750662468

Paperback:

9780750662468 | 2 edition (Butterworth-Heinemann, December 19, 2006), cover price $59.95

Hardcover:

9780470848920 | John Wiley & Sons Inc, August 22, 2003, cover price $90.00

Miscellaneous:

9780470871416 | John Wiley & Sons Inc, December 7, 2004, cover price $65.00

Hardcover:

9780470871591 | John Wiley & Sons Inc, June 25, 2004, cover price $85.00

Miscellaneous:

9780470871607, titled "Agency Account Handling: Avoiding Blood, Sweat and Tears" | John Wiley & Sons Inc, July 30, 2004, cover price $60.00

Paperback:

9780749441692, titled "Key Account Management: A Complete Action Kit of Tools and Techniques for Achieving Profitable Key Supplier Status" | 3 pap/cdr edition (Kogan Page Ltd, March 1, 2004), cover price $55.00
9780749435950 | Pap/cdr edition (Kogan Page Ltd, September 1, 2001), cover price $38.00

Product Description: This book defines global account management and how should it be implemented, considering everything from planning and program design, to information, communication and customer relations. A comprehensive guide for both practitioners and

Hardcover:

9780415311304 | Routledge, October 1, 2003, cover price $100.00 | About this edition: This book defines global account management and how should it be implemented, considering everything from planning and program design, to information, communication and customer relations.

Paperback:

9780415311311 | Routledge, June 1, 2003, cover price $29.95 | About this edition: This book defines global account management and how should it be implemented, considering everything from planning and program design, to information, communication and customer relations.

cover image for 9780071417525
Product Description: Market-proven strategies to generate competitive advantage by identifying and always taking care of your best customers The Seven Keys to Managing Strategic Accounts provides decision makers with a proactive program for profitably managing their largest, most critical customers--their strategic accounts...read more

Hardcover:

9780071417525 | McGraw-Hill, April 1, 2003, cover price $34.00 | About this edition: Market-proven strategies to generate competitive advantage by identifying and always taking care of your best customers The Seven Keys to Managing Strategic Accounts provides decision makers with a proactive program for profitably managing their largest, most critical customers--their strategic accounts.

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Product Description: The vastly increased level of competitive intensity faced by corporations and the increased costs of selling have radically changed the nature of the traditional selling process. Key or "strategic" accounts have now become a company's most important asset, in some cases supplying in excess of 80 percent of a firm's revenues...read more

Hardcover:

9780743211888, titled "Key Account Management and Planning: The Comprehensive Handbook for Managing Your Company's Most Important Strategic Asset" | Free Pr, September 4, 2001, cover price $45.00 | About this edition: A practical and timely handbook for modern-day sales managers explains how to transform key accounts, in both domestic and global markets, into business success, providing step-by-step guidelines for developing strategy, managing a sales force, analyzing key accounts, and more.

Paperback:

9781451624236, titled "Key Account Management and Planning: The Comprehensive Handbook for Managing Your Company's Most Important Strategic Asset" | Free Pr, October 15, 2010, cover price $28.99 | About this edition: The vastly increased level of competitive intensity faced by corporations and the increased costs of selling have radically changed the nature of the traditional selling process.

Miscellaneous:

9780743215442, titled "Key Account Management and Planning: The Comprehensive Handbook for Managing Your Company's Most Important Strategic Asset" | Free Pr, September 4, 2001, cover price $33.99

cover image for 9780750646154
Product Description: Developing successful business-to-business relationships with more powerful customers in highly competitive markets requires processes and skills that go beyond traditional selling activity. The very best state-of-the-art strategies are set out clearly in this book in a practical way that can be implemented in all organizations...read more (view table of contents, read Amazon.com's description)

Paperback:

9780750646154 | Butterworth-Heinemann, July 1, 2000, cover price $44.95 | About this edition: Developing successful business-to-business relationships with more powerful customers in highly competitive markets requires processes and skills that go beyond traditional selling activity.

cover image for 9780446393560
Offers a systematic plan for managing the accounts of larger customers--applicable to all businesses, regardless of size or market--that ensures continuity of revenue and long-term steady growth (view table of contents)

Hardcover:

9780805013047 | Henry Holt & Co, June 1, 1991, cover price $27.50 | About this edition: Offers a systematic plan for managing the accounts of larger customers--applicable to all businesses, regardless of size or market--that ensures continuity of revenue and long-term steady growth

Paperback:

9780446393560 | Reprint edition (Grand Central Pub, May 1, 1992), cover price $14.95 | About this edition: Offers a systematic plan for managing the accounts of larger customers--applicable to all businesses, regardless of size or market--that ensures continuity of revenue and long-term steady growth

displaying 1 to 19 | at end