9780324656206 | 6 edition (South-Western Pub, January 7, 2008), cover price $233.95 |
About this edition: ESSENTIALS OF MARKETING "takes you there"--helping you achieve complete marketing success--by delivering the best the market has to offer: cutting-edge coverage, powerful learning tools, captivating examples, and innovative applications that ensure that you not only understand marketing concepts but also know how to effectively apply them to real-world practice.
9781428805682 | Academic Internet Pub Inc, October 31, 2006, cover price $34.95
9780324407440 | 5 stg edition (South-Western Pub, November 1, 2005), cover price $52.95
9780324316643 | 5th edition (South-Western Pub, October 14, 2005), cover price $264.95
9780324159554 | 3 pap/cdr edition (South-Western Pub, January 1, 2002), cover price $159.95
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