The second edition of this authoritative text has been updated to provide the latest information on the organization and operation of the fashion industry. It traces the steps of fashion apparel,accessories, and home fashions from research through design, manufacturing, and marketing, all the way to the final sale to the consumer. It explains the industry's various components, emphasizing technological changes and global perspectives.

"With $1,500 and no business experience, "Mel and Patricia Ziegler turned a wild idea into a company that would become the international retail colossus Banana Republic. Re-imagining military surplus as safari and expedition wear, the former journalist and artist created a world that captured the zeitgeist for a generation and spoke to the creativity, adventure, and independence in everyone. In a book that's honest, funny, and charming, Mel and Patricia tell in alternating voices how they upended business conventions and survived on their wits and imagination. Many retail and fashion merchants still consider Banana Republic's early heyday to be one of the most remarkable stories in fashion and business history. The couple detail how, as "professional amateurs," they developed the wildly original merchandise and marketing innovations that broke all retail records and produced what has been acclaimed by industry professionals to be "the best catalogue of all time." A love story wrapped in a business adventure, "Wild Company "is a soulful, inspiring tale for readers determined to create their own destiny with a passion for life and work and fun.

Product Description: The cofounder of True Religion Brand Jeans, Kym Gold uses her story to serve up a firm dose of life and career lessons that helped her build a multimillion-dollar fashion brand from the ground up.Kym Gold’s mantra, “never settle for a no; always look for a yes,” is what led her to co-create True Religion Brand Jeans, a major retail clothing company that sold for close to a billion dollars in 2013...read more

With its accessible new approach to the key problems of modern strategic management, "A Strategy of Change" provides a critical appraisal of current ideas about "total quality management", "flexibility" and "excellence", testing them against case material drawn from a wide range of different organizational settings. This practical, issue-centred approach contrasts with the functionally orientated way in which management is often taught in the classroom and reflects instead the real needs of managers who have to work and communicate on a cross-functional basis. Dealing in an integrated way with strategic management problems across the full spectrum of marketing, production, financial and human resource management functions, this book provides an important tool for all those concerned with organizational survival in the changing environment of the 1990s. This book should be of interest as an MBA modular text, and to management consultants.

With its accessible new approach to the key problems of modern strategic management, "A Strategy of Change" provides a critical appraisal of current ideas about "total quality management", "flexibility" and "excellence", testing them against case material drawn from a wide range of different organizational settings. This practical, issue-centred approach contrasts with the functionally orientated way in which management is often taught in the classroom and reflects instead the real needs of managers who have to work and communicate on a cross-functional basis. Dealing in an integrated way with strategic management problems across the full spectrum of marketing, production, financial and human resource management functions, this book provides an important tool for all those concerned with organizational survival in the changing environment of the 1990s. This book should be of interest as an MBA modular text, and to management consultants.

Materials reflect changing trends and new judicial developments. Each chapter includes a problem that focuses on class discussion. Many of the problems place students in the role of corporate planners, rather than litigators, and allow instructors to highlight the real-world impact of doctrinal uncertainty as concerns the scope of the director's duty of care. The organization of the book also reflects the growing importance, doctrinally and structurally, of the business judgment rule. The early business judgment rule discussion facilitates discussion at later stages of how the rule affects the choice of organizational form and creates a need for more elaborate governance mechanisms in close corporations. Extensive notes provide students with necessary background information.

Product Description: “Living proof that you can be a marketing and business whiz and still be a true artist.” ―CNBCAs instructive as it is innovative, Unlabel will empower you to channel your creativity, find the courage to defy convention, and summon the confidence to act and compete in any environment...read more

Both authoritative and specific to unique real estate practices of Texas, this covers everything needed to master knowledge of Texas real estate. From brokerage, appraisal, financing, contract, closing and investments, the core-topics of real estate are thoroughly covered. Users will also learn about land descriptions, rights and interests, fair housing, taxes, leases, condominiums, zoning, licensing and the use of computers in real estate. Included throughout the book are numerous examples from the actual practice of real estate in Texas.

Product Description: Materials reflect changing trends and new judicial developments. Each chapter includes a problem that focuses on class discussion. Many of the problems place students in the role of corporate planners, rather than litigators, and allow instructors to highlight the real-world impact of doctrinal uncertainty as concerns the scope of the director's duty of care...read more