Product Description: Reputation management techniques that work amidst the unceasing flow of information Reputation Strategy and Analytics in a Hyper-Connected World is a complete guide to corporate communications and reputation management. Covering a range of scenarios from ideal to catastrophic, this book provides a clear blueprint for preparation, execution, and beyond...read more

This book is an essential weapon for anyone looking for funding in the extremely competitive grantseeking world. It explains how and why to approach both public and private sponsors with not just information, but persuasion, for the best chance for success.How do you present the right balance of logic, emotion, and relationship-awareness to make a persuasive proposal? What is THE most important thing to do before submitting a proposal to increase your odds for funding success? What portion of the proposal must be stressed even when it has a low point value assigned to it in the reviewer's evaluation form? How can a site visit make or break the fate of a meticulously prepared application?Models of Proposal Planning & Writing: Second Edition answers all these critical questions and more for grantseekers, documenting how to write a proposal that will persuade a sponsor to invest in your projects and organization―and just as importantly, explaining why a properly persuasive application puts forth a seamless argument that stands the test of reason, addresses psychological concerns, and connects your project to the values of the sponsor. The book's comprehensive annotations provide practical information that walks readers step-by-step through a logical, integrated process of planning and writing persuasive proposals.• Provides a detailed discussion of pre-proposal contacts that identifies the questions that help to qualify potential funding sources and enable readers to fine-tune proposals so they more closely match sponsors' logical and psychological needs, priorities, and "hot buttons"• Supplies comprehensive analyses of the key features that made successful proposals persuasive, including verbatim reviewer comments and sponsor grant award notification letters• Incorporates new content and features in this updated edition, such as model proposals covering a broader range of health, education, and social service topics; easier-to-read annotations; expanded information on budgets and budget narratives; and a logic model that can be adapted for project-planning purposes• An essential resource for anyone seeking funding for economic development (e.g., city planning, land use, urban revitalization); education, such as for libraries, day care programs, public and private schools, and colleges and universities; first responder services; government agencies; health care; philanthropic organizations; social services; fine or performing arts; and religious or other special interest groups