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Dennis L. Wilcox has written 15 work(s)
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Product Description: REVEL™ for Public Relations: Strategies and Tactics uses real-world case studies and examples to explain the basic concepts and theory behind modern public relations practice. Authors Dennis Wilcox, Glen Cameron, and Bryan Reber reference landmark studies and time-honored public relations techniques throughout...read more
Hardcover:
9780134003689 | 11 psc stu edition (Prentice Hall, July 19, 2015), cover price $79.33 | About this edition: REVEL™ for Public Relations: Strategies and Tactics uses real-world case studies and examples to explain the basic concepts and theory behind modern public relations practice.
Product Description: REVEL⢠for Public Relations Writing and Media Techniques helps students master the many techniques needed to reach a variety of audiences in todayâs digital age. Authors Dennis Wilcox and Bryan Reber incorporate real-world examples of award-winning work by PR professionals throughout the text to engage today's students...read more
Hardcover:
9780134010465 | 8 psc stu edition (Prentice Hall, July 17, 2015), cover price $79.33 | About this edition: REVEL⢠for Public Relations Writing and Media Techniques helps students master the many techniques needed to reach a variety of audiences in todayâs digital age.
Product Description: Clearly explains the basic concepts, strategies, and tactics of todayâs public relations practice  Public Relations: Strategies and Tactics uses real-world case studies and examples to explain the basic concepts and theory behind modern public relations practice...read more
Hardcover:
9780133774863 | 11 psc edition (Prentice Hall, April 7, 2014), cover price $67.33 | About this edition: Clearly explains the basic concepts, strategies, and tactics of todayâs public relations practice  Public Relations: Strategies and Tactics uses real-world case studies and examples to explain the basic concepts and theory behind modern public relations practice.
Product Description: ALERT: Before you purchase, check with your instructor or review your course syllabus to ensure that you select the correct ISBN. Several versions of Pearson's MyLab & Mastering products exist for each title, including customized versions for individual schools, and registrations are not transferable...read more
Hardcover:
9780205250226 | 7 fol lam edition (Prentice Hall, September 2, 2012), cover price $68.33 | About this edition: ALERT: Before you purchase, check with your instructor or review your course syllabus to ensure that you select the correct ISBN.
Paperback:
9780205857258, titled "Think Public Relations 2013: Public Relations" | 2 edition (Prentice Hall, July 29, 2012), cover price $105.20
Paperback:
9781428882041 | Academic Internet Pub Inc, December 31, 2010, cover price $31.95
Paperback:
9780205781690 | Pap/psc edition (Prentice Hall, July 20, 2010), cover price $77.40
Product Description: For today's busy student, we've created a new line of highly portable books at affordable prices. Each title in the Books à la Carte Plus program features the exact same content from our traditional textbook in a convenient notebook-ready, loose-leaf version â allowing students to take only what they need to class...read more
Hardcover:
9780205626137 | 9 lslf/psc edition (Allyn & Bacon, December 9, 2008), cover price $105.87 | About this edition: For today's busy student, we've created a new line of highly portable books at affordable prices.
Paperback:
9780205492107 | 1 edition (Prentice Hall, September 24, 2007), cover price $148.60
Product Description: Designed to give your students the extra support they need to succeed in your classroom, our Study Edition of Wilcox's Public Relations: Strategies and Tactics offers perforated chapter practice tests at the end of the textbook, an optional Practice Test Solutions Manual with access to professional tutoring, and an Instructor's Testing Manual with solutions to the practice tests and ready-made midterm and final exams...read more
Hardcover:
9780321055552 | Longman Pub Group, December 1, 1999, cover price $106.00 | About this edition: Public Relations presents an engaging and comprehensive overview of the principles, concepts, and methods of public relations.
9780673993090 | Harpercollins College Div, February 1, 1995, cover price $79.80 | About this edition: A comprehensive overview of public relations principles, concepts, and methods is presented in this introductory text.
9780065001006 | 3rd edition (Harpercollins College Div, December 1, 1991), cover price $59.40 | also contains Essential Guitar Chords/Barre Chords: Best Bet Jazz Chords | About this edition: Public Relations presents an engaging and comprehensive overview of the principles, concepts, and methods of public relations.
Paperback:
9780205404537 | 7th study edition (Allyn & Bacon, July 23, 2004), cover price $119.40 | About this edition: Designed to give your students the extra support they need to succeed in your classroom, our Study Edition of Wilcox's Public Relations: Strategies and Tactics offers perforated chapter practice tests at the end of the textbook, an optional Practice Test Solutions Manual with access to professional tutoring, and an Instructor's Testing Manual with solutions to the practice tests and ready-made midterm and final exams.
Hardcover:
9780275990640 | Praeger Pub Text, July 30, 2006, cover price $44.00
This up-to-date text teaches students how to write, produce and distribute a variety of public relations materials, from news releases and public service announcements to brochures, newsletters, slide presentations and video news releases. While remaining true to the book's original purpose, the second edition forges ahead with coverage of recent advances in technology and changes in the law that have a direct bearing on significant public relations issues. Written for easy reading and comprehension, the text features pedagogy to support its "nuts and bolts" approach.
Paperback:
9780205418497 | 5th edition (Allyn & Bacon, August 20, 2004), cover price $125.00
9780321070142 | 4 sub edition (Longman Pub Group, December 1, 2000), cover price $79.80
9780673980830 | 3 sub edition (Longman Pub Group, November 1, 1996), cover price $53.00
9780065011067 | 2nd edition (Harpercollins College Div, December 1, 1994), cover price $38.14 | also contains The Insatiability of Human Wants: Economics and Aesthetics in Market Society | About this edition: This up-to-date text teaches students how to write, produce and distribute a variety of public relations materials, from news releases and public service announcements to brochures, newsletters, slide presentations and video news releases.
Hardcover:
9780321031037 | 6 edition (Addison-Wesley, October 1, 2003), cover price $80.00
(view table of contents)
Paperback:
9780321082312 | Allyn & Bacon, August 1, 2000, cover price $69.80
Product Description: The student edition of PUBLICS: Public Relations Research Software, developed by Glen T. Cameron of the Henry Grady College of Journalism and Mass Communication at the University of Georgia, and Tim Herzog of Two Bits Worth, Inc., is a stand-alone software program designed to help you demystify the public relations research process...read more (view table of contents, read Amazon.com's description)
Hardcover:
9780321015471 | Longman Pub Group, August 1, 1997, cover price $92.00 | also contains Victorians and the Virgin Mary: Religion and Gender in England 183085 | About this edition: The student edition of PUBLICS: Public Relations Research Software, developed by Glen T.
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