Product Description: Structural analysis is characterized by a focus on social structure. Structural analysts reject approaches to social analysis that treat individuals as independent units, and are sceptical of claims that social behaviour is determined by norms injected into the psyches of people and organizations...read more

The Internet in Everyday Life is the first book to systematically investigate how being online fits into people's everyday lives. Opens up a new line of inquiry into the social effects of the Internet. Focuses on how the Internet fits into everyday lives, rather than considering it as an alternate world. Chapters are contributed by leading researchers in the area. Studies are based on empirical data. Talks about the reality of being online now, not hopes or fears about the future effects of the Internet.