Product Description: A collection of some of the Jet Propulsion Laboratory's space missions selected to represent the planetary communications designs for a progression of various types of missions The text uses a case study approach to show the communications link performance resulting from the planetary communications design developed by the Jet Propulsion Laboratory (JPL)...read more

Product Description: Jesus said, “And this is life eternal, that they should know thee the only true God, and him whom thou didst send, even Jesus Christ” (John 17:3).  But the question is, how is it possible to know God? How can we know someone who is infinite and eternal when we cannot see him, feel him, hear him, or sense his presence? We see clearly from the creation that there is a God, or else this world could not exist (Romans 1:20)...read more

Product Description: These are Dal's memories of the stars and the wannabes, thehustlers and bootleggers and hat check chicks, all of whom paraded through his life in the days when Vancouver's nightclub scene rivalled San Francisco's, and Hollywood's big-name performers made it a regular tour stop...read more

In the marketing world, communication ideas are revered for their magical ability to affect how consumers behave towards brands. Despite this, they are poorly understood. How many types are there? What are their characteristics? How should you use them? And what makes a good one? Most marketers simply cannot answer these questions. Rigorous Magic answers these questions, bringing science to the art of ideas. Jim Taylor and Steve Hatch dispel the myths around communication ideas and create a practical ‘road map’ for marketers to select which types are best for their brand to compete. Only through a rigorous process of cataloguing and evaluation can ideas truly be understood - and the right ones selected to change consumer behaviour in today’s global, multi-channel marketing world.  

We are all fascinated by them - that enigmatic class of people often referred to as the rich. In our fantasies, we envision them living in extreme luxury in million dollar mansions, cruising on yachts and jetting off to exotic locales at a moments notice. In "The New Elite", the authors reveal what drives our country's most powerful and influential class, what they want, where they shop and how they really spend their money. With candor and unique insight, they reveal that the people who drive our economy are not Ivy-league educated, luxury seeking socialites. Today's power elite no longer have last names like Rockefeller, DuPont, and Vanderbilt and they aren't necessarily in the limelight. Nearly half of them attended state schools and most of them come from poor or middle class backgrounds.While they include luminaries like Bill Gates, David Geffen, Ralph Lauren and Donald Trump, they may also include the small business owner next door. Based on thorough research and unprecedented access, "The New Elite" uncovers the five classes of America's new wealthy - including those who struggle with its implications, those who refuse to let it change them, and those who give it away and how each of them is changing our culture and economy. Often surprising and eminently entertaining, this is an enlightening and illuminating look at America's real ruling class, the profound ways they have redefined what it means to be rich, and the very real ways they are reshaping our country and our world.

Product Description: Children under the age of six spend two hours a day in front of a television or computer screen. Unbelievably, two-thirds of toddlers spend over two hours a day in front of a screen. Why does it matter? Because that child also sees more than twenty thousand commercials a year and absorbs unhealthy values that hurt their development...read more

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