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Cover for 9780887305085 Cover for 9780566028694 Cover for 9780070517820
Managing Major Sales: Practical Strategies for Improving Sales Effectiveness
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By Neil Rackham and Richard Ruff
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Hardcover:

9780887305085 | Harperbusiness, May 1, 1991, cover price $28.00

The Management of Major Sales
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Product Description: Considers the management strategies, techniques and skills necessary for major sales and aims to show how these can be developed to improve sales performance, outlining alternative strategies for increasing sales effectiveness and using real-life case studies throughout.
By Richard Ruff
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Hardcover:

9780566028694 | Gardners Books, August 8, 1991, cover price $121.85 | About this edition: Considers the management strategies, techniques and skills necessary for major sales and aims to show how these can be developed to improve sales performance, outlining alternative strategies for increasing sales effectiveness and using real-life case studies throughout.

Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage
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By Lawrence Friedman, Neil Rackham and Richard Ruff
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Hardcover:

9780070517820 | McGraw-Hill, November 1, 1995, cover price $22.95

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