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Adaptive Rhetoric: Evolution, Culture, and the Art of Persuasion
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Product Description: Rhetorical scholarship has for decades relied solely on culture to explain persuasive behavior. While this focus allows for deep explorations of historical circumstance, it neglects the powerful effects of biology on rhetorical behavior – how our bodies and brains help shape and constrain rhetorical acts...read more
By Alex C. Parrish
See complete details on each edition (2 editions listed)

Hardcover:

9780415727518 | Routledge, December 2, 2013, cover price $145.00

Paperback:

9781138954168 | Routledge, September 3, 2015, cover price $44.95 | About this edition: Rhetorical scholarship has for decades relied solely on culture to explain persuasive behavior.

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