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James Molinari has written 2 work(s)
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Product Description: This manual is intended for an introductory marketing research course that requires a marketing research project. The manual has been developed to assist the student throughout the various stages of a marketing research project. It is organized around the steps of the research process...read more
Paperback:
9780073128887 | Irwin Professional Pub, April 15, 2005, cover price $37.30 | About this edition: This manual is intended for an introductory marketing research course that requires a marketing research project.
Paperback:
9780072397475 | McGraw-Hill Science Engineering, February 15, 2005, cover price $101.55 | About this edition: Written by Janice Gorzynski Smith and Erin R.
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