Product Description: Offers a comprehensive interdisciplinary introduction to professional writing for different media, synthesising methods and ideas developed in linguistics, journalism, public relations and marketing. This third edition contains new material on public relations writing and social media, as well as additional material on digital sources...read more

Product Description: Professional Writing offers a comprehensive interdisciplinary introduction to professional writing for different media, synthesizing methods and ideas developed in linguistics, journalism, public relations and marketing. It provides students with the ability to understand, construct and manipulate written information in a way that is directly transferable to a wide variety of professional situations...read more

Product Description: That knowledge about the world and self is imparted through narrative is widely accepted; the techniques used to construct this knowledge have received less attention. This book uses a semiotic methodology to analyze works by Merleau-Ponty, Kierkegaard and Austin, and explore how conceptualizations of reality are formed through narrative strategy...read more