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Kyle Lacy has written 3 work(s)
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Cover for 9781118242490 Cover for 9780789747273 Cover for 9780789749727 Cover for 9780470561720 Cover for 9780470930571
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Product Description: Discover great ways to engage your customers through the social web Social CRM is an evolving tool to help you engage your customers, interact with them, and develop deeper relationships. This handy guide teaches you how to make the most of it, whether your business is a small shop or a large corporation...read more

Paperback:

9781118242490 | For Dummies, January 4, 2013, cover price $24.99 | About this edition: Discover great ways to engage your customers through the social web Social CRM is an evolving tool to help you engage your customers, interact with them, and develop deeper relationships.

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Use Social Media to Build a Great Personal Brand–and a Great Career!   Need to demonstrate more value to customers or employers? Want a new job or career? Use social media to build the powerful personal brand that gets you what you want! In Branding Yourself, two leading social media consultants show how to use today’s social media platforms to attract new business and job opportunities you’ll never find any other way. Erik Deckers and Kyle Lacy show you how to supercharge all your business and personal relationships…demonstrate that you are the best solution to employers’ or partners’ toughest problems…become a recognized thought leader…and translate your online network into great jobs, great projects, and a great career!   Discover how to: • Build an authentic storyline and online identity that gets you the right opportunities • Choose the best social media tools for your personal goals • Blog your story boldly and effectively • Promote your events, accomplishments, victories…and even defeats and lessons learned • Integrate online and offline networking to get more from both • Reach people with hiring authority and budgets on LinkedIn • Use Twitter to share the ideas and passions that make you uniquely valuable • Launch an online branding program that really gets noticed • Avoid “killer” social networking mistakes • Leverage your online “expert” status to become a published author or public speaker • Measure the success of your social media branding • Get new projects or jobs through your online friends and followers  

Paperback:

9780789749727 | 2 edition (Que Pub, July 10, 2012), cover price $24.99
9780789747273 | Reprint edition (Que Pub, December 17, 2010), cover price $19.99 | About this edition: Use Social Media to Build a Great Personal Brand–and a Great Career!

cover image for 9780470930571
Product Description: Get the latest tweets, tools, tips, and techniques and kick-start your Twitter marketing campaign! As the fastest-growing social networking service with more than 50 million tweets posted per day, Twitter poses a plethora of marketing possibilities...read more

Paperback:

9780470930571 | 2 edition (For Dummies, March 29, 2011), cover price $24.99 | About this edition: Get the latest tweets, tools, tips, and techniques and kick-start your Twitter marketing campaign!
9780470561720 | Pap/psc edition (For Dummies, November 16, 2009), cover price $24.99 | About this edition: An introductory guide to effectively using Twitter to grow your business!

Miscellaneous:

9780470585443 | For Dummies, October 22, 2009, cover price $24.99
9780470585429 | For Dummies, October 20, 2009, cover price $24.99

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