Product Description: Outstanding Academic Title, ChoiceCybernetics―the science of communication and control as it applies to machines and to humans―originates from efforts during World War II to build automatic antiaircraft systems. Following the war, this science extended beyond military needs to examine all systems that rely on information and feedback, from the level of the cell to that of society...read more

From 1900 to 1960, the introduction and development of four so-called urbanizing technologies–the telephone, automobile, radio, and electric light and power–transformed the rural United States. But did these new technologies revolutionize rural life in the ways modernizers predicted? And how exactly–and with what levels of resistance and acceptance–did this change take place? In Consumers in the Country Ronald R. Kline, avoiding the trap of technological determinism, explores the changing relationships among the Country Life professionals, government agencies, sales people, and others who promoted these technologies and the farm families who largely succeeded in adapting them to rural culture.

Product Description: Book by Kline PhD, Professor Ronald R.