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Product Description: The major purpose of newspaper headlines is to trigger the readerâs interest. A popular way to achieve this goal is the use of phraseological modifications. Based on previous findings from various linguistic disciplines, this book provides an interdisciplinary approach to shed light on the reception of substitutions like More than Meats the Eye...read more
Hardcover:
9789027224002 | John Benjamins Pub Co, July 8, 2014, cover price $135.00 | About this edition: The major purpose of newspaper headlines is to trigger the readerâs interest.
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