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G. Tomas M. Hult has written 8 work(s)
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Cover for 9781259643811 Cover for 9781259631023 Cover for 9780078112911 Cover for 9781259638541 Cover for 9781452217444 Cover for 9781483377445 Cover for 9781461438182 Cover for 9780762309894
Global Business Today is the proven choice for any international business course. It brings together the insights of now a team of practitioners, scholars, and award-winning instructors to present a contemporary and realistic perspective of this multi-faceted field. For the 9th edition, G. Tomas M. Hult from Michigan State University has joined Charles Hill to deliver a program that is: Current―it is comprehensive and up-to-date. Application Rich―it goes beyond an uncritical presentation and shallow explanation of the body of knowledge. Relevant―it focuses on managerial implications. Integrated―its tight flow between chapters is fully integrated with proven adaptive technology. Global Business Today―The market-leading program of international business.

Hardcover:

9781259631023 | 9 lslf/psc edition (Irwin Professional Pub, November 14, 2014), cover price $211.95

Paperback:

9781259677212 | 9 edition (McGraw-Hill College, February 20, 2015), cover price $255.65
9781259571268 | 9 pap/psc edition (Irwin Professional Pub, January 25, 2015), cover price $234.70 | About this edition: Global Business Today is the proven choice for any international business course.

cover image for 9780078112911
Product Description: Global Business Today is the proven choice for any international business course. It brings together the insights of now a team of practitioners, scholars, and award-winning instructors to present a contemporary and realistic perspective of this multi-faceted field...read more

Paperback:

9780078112911 | 9 edition (Irwin Professional Pub, January 14, 2015), cover price $231.85 | About this edition: Global Business Today is the proven choice for any international business course.

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Hardcover:

9781259638541 | 9 lslf/psc edition (Irwin Professional Pub, November 14, 2014), cover price $215.15

Paperback:

9781259638534 | 9 pap/psc edition (Irwin Professional Pub, November 14, 2014), cover price $280.10

cover image for 9781483377445
Product Description: A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM) by Joseph F. Hair, Jr., G. Tomas M. Hult, Christian Ringle, and Marko Sarstedt is a practical guide that provides concise instructions on how to use partial least squares structural equation modeling (PLS-SEM), an evolving statistical technique, to conduct research and obtain solutions...read more

Paperback:

9781483377445 | 2 edition (Sage Pubns, April 5, 2016), cover price $37.00 | About this edition: A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM) by Joseph F.
9781452217444 | Sage Pubns, April 3, 2013, cover price $43.00

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Product Description: ​​​​​​Now more than ever, marketing is assuming a key boundary-spanning role―a role that also redefined the composition of the marketing organization. In this Brief, the marketing organization’s integrative and mutually reinforcing components of marketing activities, customer value-creating processes, networks, and stakeholders are delineated within their boundary-spanning roles...read more

Paperback:

9781461438182 | Springer Verlag, April 24, 2012, cover price $49.95 | About this edition: ​​​​​​Now more than ever, marketing is assuming a key boundary-spanning role―a role that also redefined the composition of the marketing organization.

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Product Description: Book by Hult, G.T.M., Lashbrooke Jr., E.C.

Hardcover:

9780762309894 | Jai, February 1, 2003, cover price $147.99 | About this edition: Book by Hult, G.

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