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Cecil C. Hoge has written 4 work(s)
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Cover for 9780070293656 Cover for 9780898150155 Cover for 9780913668955 Cover for 9780898152227 Cover for 9780913668948
The Electronic Marketing Manual/Integrating Electronic Media into Your Marketing Campaign
cover image for 9780070293656
Product Description: One of the best ways to ensure profitability in the 90s is through electronic marketing. In "The Electronic Marketing Manual", direct marketing pioneer, Cecil C. Hoge Sr, shows consumer and business marketers how to select and customize the best electronic media product(s) for their sales and marekting needs...read more
By Cecil C. Hoge
See complete details on each edition (1 edition listed)

Hardcover:

9780070293656 | McGraw-Hill, May 1, 1993, cover price $34.95 | About this edition: One of the best ways to ensure profitability in the 90s is through electronic marketing.

First Hundred Years Are the Toughest: What We Can Learn from the Century of Competition Between Sears and Wards
Traces the history of the two U.S. retailers, looks at how they have changed over the past hundred years, and examines the challenges and difficult decisions they have faced
By Cecil C. Hoge
See complete details on each edition (2 editions listed)

Hardcover:

9780898152210 | Ten Speed Pr, July 1, 1988, cover price $22.95 | About this edition: Traces the history of the two U.

Paperback:

9780898152203 | Ten Speed Pr, May 1, 1988, cover price $15.95 | About this edition: Traces the history of the two U.

Mail Order Know-How
Offers advice on the organization, financing, marketing, and management of mail-order sales businesses and describes the operations of a variety of successful mail-order businesses
By Cecil C. Hoge
See complete details on each edition (3 editions listed)

Hardcover:

9780898150162 | Ten Speed Pr, May 1, 1983, cover price $19.95 | About this edition: Offers advice on the organization, financing, marketing, and management of mail-order sales businesses and describes the operations of a variety of successful mail-order businesses

Paperback:

9780317601558 | Ten Speed Pr, June 1, 1990, cover price $16.95 | also contains The Teacher Wars: A History of America's Most Embattled Profession
9780898150155 | Ten Speed Pr, January 1, 1983, cover price $16.95 | About this edition: Offers advice on the organization, financing, marketing, and management of mail-order sales businesses and describes the operations of a variety of successful mail-order businesses

Mail Order Moonlighting
cover image for 9780898152227
Thorough coverage of mail order businesses, detailing methods for creating capital, gaining experience and clients, and gradually changing a sideline business to a profitable career
By Cecil C. Hoge
See complete details on each edition (3 editions listed)

Hardcover:

9780913668955 | Ten Speed Pr, February 1, 1980, cover price $14.95 | About this edition: Thorough coverage of mail order businesses, detailing methods for creating capital, gaining experience and clients, and gradually changing a sideline business to a profitable career

Paperback:

9780898152227 | Rev sub edition (Ten Speed Pr, January 1, 1988), cover price $19.95
9780913668948 | Ten Speed Pr, November 1, 1978, cover price $9.95

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