Product Description: As the financial services industry becomes increasingly competitive, banks have had to adapt quickly to change. Systems in network innovation such as EFTPOS (electric funds transfer at the point of sale) within the banking industry have very rapidly become widespread, but what strategies lie behind this? What has been learned about managing technology? What has grown out of the collaborations between banks, and what competitive advantages can banks gain as they manage change? This book aims to show how such systems have been managed and marketed to become an important financial innovation for the banking industry...read more