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Jessica Glaser has written 7 work(s)
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Cover for 9781440335327 Cover for 9782888931362 Cover for 9782940361267 Cover for 9782940361779 Cover for 9781592531851 Cover for 9782880468101 Cover for 9781592530052
cover image for 9781440335327
Product Description: You'll love this graphic design book if: You're a professional designer or design student You're trying to kickstart your creativity You want graphic design exercises to help you learn about various design genresJumpstart your creativity with graphic design exercises and challenges that will help you expand your design skill set...read more

Paperback:

9781440335327 | 2 updated edition (How Design Books, June 20, 2014), cover price $32.99 | About this edition: You'll love this graphic design book if: You're a professional designer or design student You're trying to kickstart your creativity You want graphic design exercises to help you learn about various design genresJumpstart your creativity with graphic design exercises and challenges that will help you expand your design skill set.

cover image for 9782888931362
Product Description: Print Formats and Finishes is a comprehensive resource on formats, materials and finishes. This book explores the production and manufacturing aspects of a range of products including CD and DVD packaging, bags and labels, brochures, sustainable design products, product packaging, and promotional items...read more

Paperback:

9782888931362 | Rotovision, August 1, 2010, cover price $25.00 | About this edition: Print Formats and Finishes is a comprehensive resource on formats, materials and finishes.

Memories do not necessarily have any association with good or bad design, but simply with devices that stay in the mind's eye. Good design is often memorable, but not always mnemonically, in that it cannot be described, or recreated with any assured accuracy. Viewers may have a recollection of its pleasing nature, but have little recall as to precisely why this is. If "red top" newspaper mastheads, the McDonalds golden arches, the Nike logo or the Heinz baked beans label are considered typical of successful mnemonic devices, it is interesting to debate their aesthetic merits. Sticky Graphics evaluates the audience's role in responding to mnemonic devices by discussing the impact of such influences as experience, familiarity and uniqueness. For example, designs that feature a viewer's favorite color, shape, or significant topic are likely to trigger a more positive and productive memory. Defined as the art of assisting memory, mnemonics play an essential and often unsung role in successful graphics. Sticky Graphics concentrates on the mnemonics of graphic design, and focuses on design memory devices. Presenting methods and solutions for ensuring audience retention and recollection though and examination of Typography, Graphic Wit and Shock, Metaphor Language, Use of Scale, Color Image, Materials, and Composition as well as insight into smell, sound, and touch.

Hardcover:

9782940361267 | Rotovision, November 1, 2006, cover price $40.00 | About this edition: Memories do not necessarily have any association with good or bad design, but simply with devices that stay in the mind's eye.

Miscellaneous:

9781616736835 | Creative Pub Intl, April 1, 2010, cover price $40.00

cover image for 9782940361779
Product Description: Discover the secrets of communication for good graphic designBeing able to communicate effectively and persuasively through the mediums of visual and verbal methods is a fundamental concept of design.Create Impact with Type, Image and Color breaks down the specifics of the different levels of communication into what grabs attention first, what is accessed next and what, on various levels, follows on...read more

Paperback:

9782940361779 | Rotovision, January 1, 2007, cover price $30.00 | About this edition: Discover the secrets of communication for good graphic designBeing able to communicate effectively and persuasively through the mediums of visual and verbal methods is a fundamental concept of design.

cover image for 9782880468101
Product Description: The Graphic Designer's Guide to Effective Visual Communication breaks down the different levels of visual and verbal device - what grabs attention first, what is accessed next, and then, in various levels, what follows on. Expressing these levels as layers helps the designer to successfully sequence content for maximum impact...read more

Hardcover:

9782880468101 | Rotovision, June 30, 2005, cover price $45.00 | About this edition: The Graphic Designer's Guide to Effective Visual Communication breaks down the different levels of visual and verbal device - what grabs attention first, what is accessed next, and then, in various levels, what follows on.

cover image for 9781592530052
Product Description: Finding the right balance between content and space is a challenge every graphic designer faces. The cookie-cutter templates most layout books offer don't help, because every project has a different content-to-space ratio.Finally, here is a book that gets to the heart of challenging layout design...read more

Hardcover:

9781592530052 | Rockport Pub, November 1, 2003, cover price $45.00 | About this edition: Finding the right balance between content and space is a challenge every graphic designer faces.

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