Exploring the role of psychology in investment, an expert in the field explains why the psychological makeup of individual investors causes them to make the financial decisions they do, how to avoid the emotional patterns that lead to unnecessary financial loss, and how to use individual psychological traits in a productive and lucrative manner. 25,000 first printing.

Product Description: The first comprehensive book to apply psychological theory to a broad range of investment topics, The Psychology of Investing explores the interface between human emotions and financial decision making. Drawing on the invaluable wisdom and cutting-edge research of top experts in what is an area of ever-increasing interest and importance, it describes how both group dynamics and an individual's personal psychology affect investor decisions...read more