Results for Paul R. Gamble

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Paul R. Gamble has written 7 work(s)

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Knowledge Management: A State Of The Art Guide

Product Description: All organizations are awash with knowledge, but much of this knowledge cannot be accessed or used. Indeed, in many cases it is not even visible because other members of the organization, or the organization's customers, are not aware of its existence. (view table of contents, read Amazon.com's description)

By John Blackwell and Paul R. Gamble

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Paperback:

9780749436490 | Kogan Page Ltd, January 1, 2002, cover price $29.95 | About this edition: All organizations are awash with knowledge, but much of this knowledge cannot be accessed or used.

Marketing and Planning Hotels and Tourism Projects

By Roger Doswell and Paul R. Gamble

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Paperback:

9780091462710 | Copp Clark Pitman, June 1, 1981, cover price $20.50 | also contains Uptime: Strategies for Excellence in Maintenance Management

Marketing Revolution: The Radical New Approach to Transforming the Business, the Brand, & the Bottom Line

By Paul R. Gamble, Anthony Marsella, Merlin Stone and Alan Tapp

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Paperback:

9780749449803 | Reprint edition (Kogan Page Ltd, July 1, 2007), cover price $29.95

Marketing Revolution: The Radical New Way To Transforming The Business, The Brand & The Bottom Line

By Paul R. Gamble (editor), Anthony Marsella, Merlin Stone and Alan Tapp

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Hardcover:

9780749443856 | Kogan Page Ltd, October 15, 2005, cover price $45.00

Up Close and Personal?: Customer Relationship Marketing at Work

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By Paul R. Gamble

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Hardcover:

9780749430870 | Kogan Page Ltd, April 1, 2000, cover price $39.95

Up Close and Personal: Customer Relationship Marketing Work

By Bryan Foss, Paul R. Gamble (editor), Merlin Stone and Neil Woodcock

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Hardcover:

9780749438319 | 2 har/cdr edition (Kogan Page Ltd, February 1, 2003), cover price $39.95

Up Close & Personal?: Customer Relationship Marketing @ Work

Product Description: Customer Relationship Marketing (CRM) revolutionized the way companies approach marketing. Based on worldwide research supported by IBM, Up Close & Personal? provides practical insights into effective customer relationship marketing...read more

By Bryan Foss, Paul R. Gamble (editor), Merlin Stone and Neil Woodcock

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Paperback:

9780749446918 | 3 edition (Kogan Page Ltd, July 1, 2006), cover price $49.95 | About this edition: Customer Relationship Marketing (CRM) revolutionized the way companies approach marketing.

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