Product Description: This second edition of Tourism Information Technology continues to cover the complexities of how information technology is being used in the tourism industry. Fully updated, it covers IT applications in all sectors of the industry including airlines, travel intermediaries, accommodation, foodservice, destinations, attractions, events and entertainment...read more

Product Description: This collection comprises the papers presented at the International Conference on Information and Communication Technologies in Tourism held in Montreal, Canada. The role played by information and communication technologies in the management and marketing of destinations, the convergence of communication systems and the integration of heterogeneous information systems, the designs of intelligent recommendation systems, the use of destination web sites by consumers, and the implementation of information and communication technologies in small and medium-sized tourism enterprises are addressed...read more

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Product Description: In order to respond to the dynamic changes taking place in the competitive world of tourism, marketing programs need to be constantly adjusted and updated to take account of new market research. Recent Advances in Tourism Marketing Research offers tourism marketers an excellent basis for developing and evaluating their marketing efforts...read more (view table of contents, read Amazon.com's description)

Product Description: What sources of information do tourists consult when choosing a travel destination? How can communication channels be used to reach the tourist market for a specific region? This resource provides new insight into these important questions and more on developing tourism marketing strategies using the key factors of communication and channel systems...read more