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Keith Dinnie has written 3 work(s)
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Cover for 9780370312545 Cover for 9781138133884 Cover for 9780373023097 Cover for 9780230241855 Cover for 9781138775831 Cover for 9780750683494 Cover for 9781138775848
Nation Branding
cover image for 9781138133884
Product Description: Nation Branding: Concepts, Issues, Practice is a comprehensive and exciting text that demonstrates why nations are embracing the principles of brand management. It clearly explains how the concepts and techniques of branding can be adapted to the context of nations- as opposed to the more usual context of products, services, or companies...read more
By Keith Dinnie
See complete details on each edition (3 editions listed)

Hardcover:

9781138133884 | Routledge, October 29, 2015, cover price $165.00 | About this edition: Nation Branding: Concepts, Issues, Practice is a comprehensive and exciting text that demonstrates why nations are embracing the principles of brand management.
9780370312545, titled "Roger Mucks in" | Bodley Head, June 1, 1989, cover price $12.50 | also contains Roger Mucks in

Paperback:

9780373023097, titled "Pride's Master" | Harlequin Books, June 1, 1980, cover price $1.25 | also contains Pride''s Master

City Branding: Theory and Cases
cover image for 9780230241855
Product Description: The practice of city branding is being adopted by increasing numbers of city authorities around the world and it is having a direct impact on public and private sector practice. The author captures this emerging phenomenon in a way that blends a solid theoretical and conceptual underpinning together with relevant real life cases...read more
By Keith Dinnie (editor)
See complete details on each edition (1 edition listed)

Hardcover:

9780230241855 | 1 edition (Palgrave Macmillan, January 15, 2011), cover price $50.00 | About this edition: The practice of city branding is being adopted by increasing numbers of city authorities around the world and it is having a direct impact on public and private sector practice.

Nation Branding: Concepts, Issues, Practice
cover image for 9781138775831
Product Description: Nation Branding: Concepts, Issues, Practice was the ground-breaking first textbook to provide an overview of this recently established but fast-growing practice, in which the principles of brand management are applied to countries rather than companies...read more
By Keith Dinnie
See complete details on each edition (3 editions listed)

Hardcover:

9781138775831 | 2 edition (Routledge, October 14, 2015), cover price $160.00 | About this edition: Nation Branding: Concepts, Issues, Practice was the ground-breaking first textbook to provide an overview of this recently established but fast-growing practice, in which the principles of brand management are applied to countries rather than companies.

Paperback:

9781138775848 | 2 edition (Routledge, September 7, 2015), cover price $67.95 | About this edition: Nation Branding: Concepts, Issues, Practice was the ground-breaking first textbook to provide an overview of this recently established but fast-growing practice, in which the principles of brand management are applied to countries rather than companies.
9780750683494 | Routledge, December 5, 2007, cover price $59.95 | About this edition: Nation Branding: Concepts, Issues, Practice is a comprehensive and exciting text that demonstrates why nations are embracing the principles of brand management.

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