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Jenny Darroch has written 2 work(s)
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Hardcover:
9781137358165 | Palgrave Macmillan, July 30, 2014, cover price $35.00 | About this edition: This book addresses the challenges and subtleties behind marketing to women and confronts the idea that gender alone can be used as an indicator to target your market.
Marketing Through Turbulent Times offers a range of tools, principles and approaches for decision makers who want to lead their organization toward a robust future by ensuring that their marketing strategies are not only relevant for today's difficult environment but will also lay the foundation for innovative growth opportunities.
Hardcover:
9780230237308 | Palgrave Macmillan, October 15, 2009, cover price $57.00 | About this edition: Marketing Through Turbulent Times offers a range of tools, principles and approaches for decision makers who want to lead their organization toward a robust future by ensuring that their marketing strategies are not only relevant for today's difficult environment but will also lay the foundation for innovative growth opportunities.
Miscellaneous:
9780230249998 | Palgrave Macmillan, October 23, 2009, cover price $19.99
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