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Michael R. Czinkota has written 42 work(s)
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Cover for 9781606494462 Cover for 9781606494110 Cover for 9780415800938 Cover for 9780415801959 Cover for 9780030255212 Cover for 9780030313783 Cover for 9780030767531 Cover for 9780324201420 Cover for 9780030104398 Cover for 9780030244674 Cover for 9780324317022 Cover for 9780324222586 Cover for 9781592601370 Cover for 9780030128882 Cover for 9780030223785 Cover for 9780030335648 Cover for 9780030351792 Cover for 9780470530658 Cover for 9780324236316 Cover for 9780324225181 Cover for 9780324259919 Cover for 9780324200447 Cover for 9780538726658 Cover for 9780324190465 Cover for 9781439040584 Cover for 9780324259643 Cover for 9780324176605 Cover for 9780030330964 Cover for 9780030353895 Cover for 9780030340369 Cover for 9780030287213 Cover for 9780030006593 Cover for 9780324022032 Cover for 9780030248887 Cover for 9780030284298
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Product Description: We hear a lot about the growth of world trade, globalization, and imbalanced distribution of incomes. Yet, how does one understand all the issues, thoughts and arguments? How does one develop a time frame and context for these issues? This book helps you to do so...read more

Paperback:

9781606494462 | Business Expert Pr, July 15, 2012, cover price $32.95 | About this edition: We hear a lot about the growth of world trade, globalization, and imbalanced distribution of incomes.

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Product Description: With a Foreword by Philip Kotler, the S.C. Johnson & Son Distinguished Professor of International Marketing at the Kellogg School of Management at Northwestern University, and the artistic touch by David Clark an award winning and syndicated cartoonist this exciting new title by Michael Czinkota is the perfect read for businesspeople to better understand just what is at stake in understanding and strategizing about international issues and opportunities...read more
By David Clark (illustrator) and Michael R. Czinkota

Paperback:

9781606494110 | Business Expert Pr, March 1, 2012, cover price $29.95 | About this edition: With a Foreword by Philip Kotler, the S.

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Product Description: Global Business: Positioning Ventures Ahead alerts every business to the new windows of opportunity open to those willing to explore global markets. Authors Czinkota and Ronkainen bring readers quickly up to speed on the essentials of international marketing, explaining all the strategic alternatives for going global—from exporting and licensing to distributorships and joint ventures...read more

Paperback:

9780415801959 | 1 edition (Routledge, June 1, 2010), cover price $49.95 | About this edition: Global Business: Positioning Ventures Ahead alerts every business to the new windows of opportunity open to those willing to explore global markets.

By Michael R. Czinkota (corporate author)

Miscellaneous:

9789812305640 | Inst of Southeast Asian Studies, June 16, 2009, cover price $0.04

Product Description: Fundamentals of International Business is a concise introduction to international business with special emphasis on the environmental and cultural issues facing global organizations. The distinguished author team's academic and practitioner experience both in business and government ensures a balance of research and practical insight...read more

Hardcover:

9780324316391 | 2 edition (South-Western Pub, April 7, 2006), cover price $87.95 | About this edition: Fundamentals of International Business is a concise introduction to international business with special emphasis on the environmental and cultural issues facing global organizations.

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A completely up-to-date text for one of the most dynamic upper-level and graduate courses in marketing departments today. It offers the entire range of international marketing topics beginning with start-up operations, continuing with new market entry considerations, and concluding with the international issues confronting giant global marketers.

Hardcover:

9780324201420 | South-Western Pub, May 1, 2003, cover price $110.95 | also contains Lincoln's Boys: John Hay, John Nicolay, and the War for Lincoln's Image | About this edition: A completely up-to-date text for one of the most dynamic upper-level and graduate courses in marketing departments today.
9780030313783 | South-Western Pub, October 1, 2000, cover price $236.95 | also contains Kay Finch Ceramics: Her Enchanted World
9780030255212 | Pck edition (Holt Rinehart & Winston, December 1, 1999), cover price $98.95
9780030767531 | 3 sub edition (Dryden Pr, January 1, 1993), cover price $72.95 | About this edition: A completely up-to-date text for one of the most dynamic upper-level and graduate courses in marketing departments today.

Paperback:

9780324317022 | 8 edition (South-Western Pub, August 24, 2006), cover price $342.95
9780030244674 | 5 tch edition (Harcourt College Pub, August 1, 1997), cover price $136.95
9780030104398 | 5 tch edition (Harcourt College Pub, December 1, 1994), cover price $171.95

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Product Description: Increasing competition and mounting pressure to boost revenues leave limited growth options for some companies, prompting many to turn a hopeful eye toward international markets. A must-read for anyone interested in breaking into global markets, The Export Marketing Imperative walks readers through the entire exporting process - from beginning to end - offering a wealth of information with its comprehensive coverage of all facets of exporting, including pricing, channel management, marketing plans/strategies, financial environments, and more...read more

Hardcover:

9780324222586 | South-Western Pub, November 30, 2004, cover price $36.95 | About this edition: Increasing competition and mounting pressure to boost revenues leave limited growth options for some companies, prompting many to turn a hopeful eye toward international markets.

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Product Description: Instructor Required Material This COMPLETE textbook includes not only the paperback copy textbook new, but also contains the Online Study Guide Edition. This is a complete interactive study guide with quizzing functionality that reports to the instructor...read more

Paperback:

9781592601370 | 3 edition (Atomic Dog Pub Inc, October 25, 2004), cover price $82.95 | About this edition: Instructor Required Material This COMPLETE textbook includes not only the paperback copy textbook new, but also contains the Online Study Guide Edition.

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International Business, 6th edition presents an up-to-date and complete exploration of international business issues and practice. The authors' experience as both practitioners and academics brings a balanced and seasoned voice to the text. The text is built upon a strong foundation of theory and includes current examples, cases, and insights showing how global businesses apply these concepts. The text examines the role and impact of culture and also includes numerous current world maps, helping learners develop and refine a global perspective.

Hardcover:

9780470530658 | 8 edition (John Wiley & Sons Inc, August 23, 2010), cover price $312.40
9780030351792 | South-Western Pub, January 1, 2002, cover price $209.95 | About this edition: International Business, 6th edition presents an up-to-date and complete exploration of international business issues and practice.
9780030335648 | 6th edition (South-Western Pub, June 1, 2001), cover price $99.95 | also contains Correspondence of James K. Polk: January-June 1845
9780030223785 | 5 har/map edition (South-Western Pub, August 1, 1998), cover price $218.95 | About this edition: Written by a team well-seasoned in the international business arena, the market-leading International Business provides a truly global perspective of international business.
9780030128882 | 4th edition (Harcourt College Pub, September 1, 1995), cover price $93.50 | also contains Cathedrals Under Siege: Cathedrals in English Society, 1600-1700 | About this edition: Written by a team well-seasoned in the international business arena, the market-leading International Business provides a truly global perspective of international business.

Paperback:

9780470915653 | 8 unbnd edition (John Wiley & Sons Inc, June 8, 2010), cover price $220.10
9780324236316 | Thomson Learning Emea, April 8, 2004, cover price $46.85

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Highlights the best practices in marketing. This book offers suggestions from 17 experts in the field.

Paperback:

9780324225181 | Int edition (Gardners Books, February 4, 2004), cover price $80.25 | About this edition: Highlights the best practices in marketing.

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Product Description: The dynamics of international business change rapidly and to help keep your course current, we are pleased to offer INTERNATIONAL BUSINESS, 7th Edition. INTERNATIONAL BUSINESS, 7th Edition provides even more current examples, figures and information...read more

Hardcover:

9780324259919 | 7 pck edition (South-Western Pub, February 1, 2004), cover price $165.95 | About this edition: The dynamics of international business change rapidly and to help keep your course current, we are pleased to offer INTERNATIONAL BUSINESS, 7th Edition.

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Product Description: Voice of the Expert! Marketing Principles and Best Practices, 3e combines the expertise of the best teachers and most accomplished scholars in marketing. These experts have collaborated in writing a leading-edge, contemporary principles of marketing textbook...read more

Hardcover:

9780324200447 | 3 har/cdr edition (South-Western Pub, January 1, 2004), cover price $259.95 | About this edition: Voice of the Expert!

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Product Description: This book is designed for business professionals that are either thinking about taking their business globally or want to improve their global strategy. Beginning first with an overview of the global business environment, Mastering Global Markets: Strategies for Today's Trade Globalist covers all aspects of entering global markets from strategic planning to tactical implementation...read more (view table of contents, read Amazon.com's description)

Hardcover:

9780538726658 | South-Western Pub, June 1, 2003, cover price $48.95 | About this edition: This book is designed for business professionals that are either thinking about taking their business globally or want to improve their global strategy.

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Product Description: INTERNATIONAL MARKETING is an innovative, up-to-date text ideal for anyone seeking success in this fast-paced field. You will discover topics ranging from beginning start-up operations to confronting giant global marketers. This in-depth text will prepare you to conquer the international business world...read more

Hardcover:

9781439040584 | 9 edition (South-Western Pub, July 9, 2009), cover price $457.95 | About this edition: INTERNATIONAL MARKETING is an innovative, up-to-date text ideal for anyone seeking success in this fast-paced field.
9780324190465 | Hardcover with CD edition (South-Western Pub, May 1, 2003), cover price $236.95

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Product Description: Fundamentals of International Business is a concise introduction to international business with special emphasis on the environmental and cultural issues facing global organizations. The distinguished author team's academic and practitioner experience both in business and government ensures a balance of research and practical insight...read more (view table of contents, read Amazon.com's description)

Paperback:

9780324259643 | Pap/map edition (South-Western Pub, April 1, 2003), cover price $244.95 | About this edition: Fundamentals of International Business is a concise introduction to international business with special emphasis on the environmental and cultural issues facing global organizations.

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Product Description: The dynamics of international business change rapidly and to help keep your course current, we are pleased to offer International Business Update 2003. Update 2003 is an updated version International Business 6th edition, providing even more current examples, figures and information...read more (view table of contents, read Amazon.com's description)

Hardcover:

9780324176605 | Updated edition (South-Western Pub, January 1, 2003), cover price $218.95 | About this edition: The dynamics of international business change rapidly and to help keep your course current, we are pleased to offer International Business Update 2003.

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Product Description: International Marketing 2002 Update is a completely up-to-date text for one of the most dynamic upper level and graduate courses in the marketing department today. It offers the entire range of international marketing beginning with start-up operations, continuing with new market entry considerations and concluding with the international issues confronting giant global marketers...read more

Paperback:

9780030353895 | South-Western Pub, June 1, 2002, cover price $179.95 | About this edition: International Marketing 2002 Update is a completely up-to-date text for one of the most dynamic upper level and graduate courses in the marketing department today.
9780030330964 | South-Western Pub, June 1, 2001, cover price $86.95 | About this edition: International Marketing 2002 Update is a completely up-to-date text for one of the most dynamic upper level and graduate courses in the marketing department today.

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Product Description: Twenty-three papers provide an overview of the subject of international marketing, addressing environments and markets, market entry and development, the marketing mix, and marketing performance and evaluation. Specific chapters discuss market research, intellectual property, policy gaps, business-...read more (view table of contents, read Amazon.com's description)

Paperback:

9780030340369 | South-Western Pub, June 1, 2001, cover price $114.95 | About this edition: Twenty-three papers provide an overview of the subject of international marketing, addressing environments and markets, market entry and development, the marketing mix, and marketing performance and evaluation.

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Product Description: Best Practices in International Business offers current readings in the international business arena. (view table of contents, read Amazon.com's description)

Paperback:

9780030287213 | South-Western Pub, January 1, 2001, cover price $77.95 | About this edition: Best Practices in International Business offers current readings in the international business arena.

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Product Description: Global Business is an abridged version of the best-selling text, International Business, 5th Edition. Containing a unique mix of prominent authors, giving the book an outstanding combination of research and practicality. In this new edition, special emphasis is given to the impact technology has had on the business world in the past few years...read more

Paperback:

9780030006593 | 3 edition (South-Western Pub, August 1, 2000), cover price $185.95 | About this edition: Global Business is an abridged version of the best-selling text, International Business, 5th Edition.

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Product Description: A marketing management course shouldn't be treated like a principles class. And an upper-level text doesn't need to be written like an encyclopedia. That's why Marketing Management, 2e takes a direct, "no bull" approach, bringing concepts to life without dry explanations and unnecessary "extra" information...read more (view table of contents, read Amazon.com's description)

Hardcover:

9780324022032 | 2 sub edition (South-Western Pub, May 1, 2000), cover price $216.95 | About this edition: A marketing management course shouldn't be treated like a principles class.

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Product Description: This abridged version of "International Business Third Edition" is designed specifically for the international business course where a more concise introduction to international business is desired.

Hardcover:

9780030248887 | 2 edition (South-Western Pub, December 1, 1997), cover price $138.95 | About this edition: This abridged version of "International Business Third Edition" is designed specifically for the international business course where a more concise introduction to international business is desired.

Paperback:

9780030284298 | 2 edition (Holt Rinehart & Winston, January 1, 2000), cover price $77.95 | About this edition: This abridged version of "International Business Third Edition" is designed specifically for the international business course where a more concise introduction to international business is desired.

Paperback:

9781861525352 | 1 edition (Cengage Learning College, December 1, 1999), cover price $71.95

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