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The Passion Conversation: Understanding, Sparking, and Sustaining Word of Mouth Marketing
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Product Description: No passion, no conversation. No conversation, no word ofmouth. No word of mouth, no successful business.If you think you are in the marketing business, think again.You’re in the people business, and The PassionConversation teaches you how to get people to fall passionatelyand madly in love with your organization or cause...read more
By Geno Church, Greg Cordell, John Moore and Robbin Phillips
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Hardcover:

9781118533338 | John Wiley & Sons Inc, August 26, 2013, cover price $25.00 | About this edition: No passion, no conversation.

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