Product Description: This bundle includes Ulmer: Effective Crisis Communication 3e and Coombs: Applied Crisis Communication and Crisis Management

Product Description: This bundle includes Coombs: Ongoing Crisis Communication 4e and Coombs: Applied Crisis Communication and Crisis Management

Ongoing Crisis Communication: Planning, Managing, and Responding, Second Edition provides an integrated approach to crisis communication that spans various disciplines as well as the entire crisis management process. Drawing on firsthand experience in crisis management, author W. Timothy Coombs uses a three-staged approach to crisis management―pre-crisis, crisis, and post-crisis. A truly integrative and comprehensive text, this book explains how crisis management can prevent or reduce the threats of a crisis, providing guidelines for how best to act and react in an emergency situation.

Product Description: Crisis communication is a rapidly evolving field which is producing an increasing amount of research globally. The study of crisis communication is of interest to scholars and researchers from across the board of disciplines; such as in public relations, corporate communication, organizational communication, health communication, rhetoric, marketing, and information sciences...read more

Product Description: PR Strategy and Application is a comprehensive and accessible text that situates Public Relations in a 21st century context; as a set of tools not just for corporations but for the activist, the diplomat, the crisis manager, the homeland security officer, as well as the advertising executive and the reputation manager...read more

Product Description: Public relations shapes and spins our news, influencing society’s values, knowledge, and perceptions. Despite this, it often goes unnoticed. It's Not Just "PR" takes a balanced approach in assessing its impact, drawing on a diverse range of contemporary examples from global corporations through to the power of PR in the non-profit sector...read more

Product Description: Even several years after the terrorist attacks of September 11, 2001, many organizations are ill-prepared to deal with crises, often opting to deal with them only after the fact. In Code Red in the Boardroom, Tim Coombs argues that crisis management should be a variety of activities that the organization performs daily to prevent crises from occurring...read more