Product Description: Ellis Cashmore's unique, multidisciplinary introduction to sport studies is completely revised, updated and enhanced to reflect the changing character of contemporary sport. Among the questions addressed in this new fourth edition, Cashmore discusses: * cyborgization - will the human body be re-designed to meet athletic needs just as cosmetic surgery has enabled the re-design of bodies to suit aesthetic preferences?* nature or nurture - have advances in genetic science solved the age-old question of whether great athletes are born or made, and how does this affect our understanding of competition?* masculinities - does masculine power still dominate and, if not, what does this reveal about men in sports? Already established as a standard text, Cashmore's challenging approach to the study of sport is now updated to include new chapters on 'The Mind of the Athlete' (a probe into the psychological qualities and processes that separate winners from also-rans), and 'The Rise And Rise Of Celebrities' (investigating the rise of celebrity culture and its effect on the status of athletes)...read more

Product Description: Beast. Monster. Savage. Psycho. The glowering menace of Mike Tyson has spooked us for almost two decades. And still we remain fascinated. Why? Ellis Cashmore's answer is disturbing: white society has created Tyson as vengeance for the loss of privilege produced by civil rights...read more

Product Description: Psychology is an integral element of sport today, from the applied techniques of coaches and athletes, to the socio-psychological behaviour of sport fans. Sport and Exercise Psychology: The Key Concepts offers an introductory guide to the vocabulary of sport psychology, to its central theories and most important avenues of research, and to its application in sports performance...read more (view table of contents, read Amazon.com's description)

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Product Description: An introductory textbook which draws on a wide range of disciplines in order to explain the field of sport. The text defines basic terms, provides a framework for studying key problem areas, and is illustrated with examples from international sport.

Product Description: Television is blamed for an assortment of evils, including violence, shortened attention spans, the decline of literacy and political indoctrination. This study weighs up the theories and the evidence. The author argues that much of the panic is without foundation, and that the single most important danger posed by TV is that it encourages us to spend too much...read more

Explores the dimensions of race and ethnic relations in the United Kingdom and the United States