Product Description: Bass fishing requires more than just patience—it requires cunning and insight.Largemouth bass are the most popular game fish in the US. Found in nearly every state, they present an exciting and powerful challenge to anglers of all levels...read more

Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate's own marketing efforts. The industry has four core players: the merchant (also known as 'retailer' or 'brand'), the network (that contains offers for the affiliate to choose from and also takes care of the payments), the publisher (also known as 'the affiliate'), and the customer. The market has grown in complexity, resulting in the emergence of a secondary tier of players, including affiliate management agencies, super-affiliates and specialized third party vendors. Affiliate marketing overlaps with other Internet marketing methods to some degree, because affiliates often use regular advertising methods. Those methods include organic search engine optimization (SEO), paid search engine marketing (PPC - Pay Per Click), e-mail marketing, content marketing and in some sense display advertising. On the other hand, affiliates sometimes use less orthodox techniques, such as publishing reviews of products or services offered by a partner. Affiliate marketing is commonly confused with referral marketing, as both forms of marketing use third parties to drive sales to the retailer. However, both are distinct forms of marketing and the main difference between them is that affiliate marketing relies purely on financial motivations to drive sales while referral marketing relies on trust and personal relationships to drive sales.

Product Description: Growing your own food is a hot topic today because of the high cost of transporting food long distances, the heightened problem of diseases caused by commercially grown foods, concerns of the overuse of chemicals in mass food production, and the uncertain health effects of GMOs...read more

Wildlife & Woodlot Management is a comprehensive guide for hunters and landowners who want to develop, manage, and maintain their land for maximum enjoyment. Readers learn how to choose the type of land that will match the game they want to attract, whether it is waterfowl, upland, small game, or big game. Addressing one of the hottest topics today, author Monte Burch delves into planning food plots, preparing the soil, and what tools and equipment will work best. Monte offers advice on how to manage woodlots, reintroduce a forest, fell and girdle trees, establish grasslands, and manage water. Based on his own land management practices, Burch teaches a variety of techniques, with easy-to-follow instructions and solid advice.

Product Description: Here is the next title in the popular The Joy of … series—an easy-to-understand, beautifully illustrated guide to smoking and salt curing. Learn how to preserve meat, fish, and game and create delicious smoked and cured foods...read more

Product Description: Growing your own food is a hot topic today because of the high cost of transporting food long distances, the heightened problem of diseases caused by commercially grown foods, and concerns of the overuse of chemicals in mass food production...read more

Product Description: As more and more self-sufficiency methods rise out of today’s waning economy and growing green movement, so does jerky. Jerky is one of the oldest forms of food preservation, and yet these days, a very popular hobby for the hunting enthusiast and a great way of using game meats...read more

Product Description: Organize Your StuffWe don't like to admit it, but most of us have way too much stuff in and around our houses. Look in your cabinets, closets, garage, attic or basement. They're probably a disorganized clutter, with items often not stored properly, which can damage them, create stress in locating what you need, even cause an unsafe situation...read more

Product Description: For many woodworkers, buying new tools can mean a lot of guesswork and experimentation. Tool School eliminates the trepidation, saves time, and allows woodworkers to start using their tools correctly and safely. It covers everything from what to look for when purchasing tools to correct usage for safety and accuracy...read more

Product Description: There is probably not a hunter or angler alive who, at some time or other, has not at least daydreamed about building his or her own camp. Visions of trophy-covered log walls, a massive stone fireplace, deer hanging on a rack in front of a generous veranda, the camaraderie with good friends...read more

Product Description: For the deer hunter and game cook, here is an unbeatable, concise set of instructions for properly handling venison from the field to the table, along with a number of excellent recipes for memorable dishes. Numerous fully-illustrated steps take the reader through field dressing, hanging, skinning, and butchering...read more

Product Description: Detailed plans for setting up and organizing efficient, effective workspaces, with a list of easy, enjoyable do-it-yourself projects for outdoors people.

Product Description: Everything you need to know about ATVs.

Product Description: Have you ever taken a trophy buck to a taxidermist, but were disappointed in the results-or the cost? With the help of Monte Burch and taxidermist Mark Nash, not only will you learn to create a lifelike mount you'll be proud to show off, you'll save money by doing it yourself! Find out how to choose the right tools and materials; make measurements for various deer head mounts; cape, skin, tan and store hides and more...read more