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Handbuch Unternehmenskommunikation: Strategie - Management – Wertschöpfung
By Ansgar Zerfass (editor) and Manfred Piwinger (editor)
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Bibliographic Detail
Publisher Gabler
Publication date April 12, 2014
Binding Paperback
Edition 2 pap/psc
Book category Adult Non-Fiction
ISBN-13 9783658033149
ISBN-10 3658033142
Dimensions 0 by 6.61 by 9.45 in.
Availability§ Apply Direct
Original list price $323.00
§As reported by publisher
Summaries and Reviews
Book cover for 9783834945426
2 edition from Gabler (April 30, 2014); titled "Handbuch Unternehmenskommunikation: Strategie - Management – Wertschöpfung"
9783834945426 | details & prices | 1400 pages | List price $199.00
About: Die vollständig überarbeitete und aktualisierte Neuauflage des deutschsprachigen Standardwerks zur Unternehmenskommunikation zeigt, wie Kommunikation zum wirtschaftlichen Erfolg beiträgt, die Führung unterstützt, Handlungsspielräume schafft, Beziehungen aufbaut und die Reputation steigert.
The price comparison is for this edition
2 pap/psc edition from Gabler (April 12, 2014); titled "Handbuch Unternehmenskommunikation: Strategie - Management – Wertschöpfung"
9783658033149 | details & prices | List price $323.00

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