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Bibliographic Detail
Publisher
Bard
Publication date
September 1, 2001
Binding
Paperback
Book category
Adult Non-Fiction
ISBN-13
9781885167521
ISBN-10
1885167520
Dimensions
0.75 by 7 by 10 in.
Weight
1.05 lbs.
Published in
Canada
Original list price
$17.95
Amazon.com says people who bought this book also bought:
Pendulum | Confessions of an Advertising Man | How to Write Copy That Sells | Secret Formulas of the Wizard of Ads | Accidental Magic | Ogilvy on Advertising | Doug Stevenson's Story Theatre Method | The Wizard of Ads
Pendulum | Confessions of an Advertising Man | How to Write Copy That Sells | Secret Formulas of the Wizard of Ads | Accidental Magic | Ogilvy on Advertising | Doug Stevenson's Story Theatre Method | The Wizard of Ads
Summaries and Reviews
Summary
Discusses the roles played by neuroscience, chaos theory, poetry, and art in the field of human persuasion and how to successfully use these fields in advertising.
(view table of contents)Editions
Hardcover
from Bard (November 1, 2001)
9781885167538 | details & prices | 7.00 × 10.25 × 1.25 in. | 1.45 lbs | List price $27.95
About: Discusses the roles played by neuroscience, chaos theory, poetry, and art in the field of human persuasion and how to successfully use these fields in advertising.
About: Discusses the roles played by neuroscience, chaos theory, poetry, and art in the field of human persuasion and how to successfully use these fields in advertising.
Paperback
The price comparison is for this edition
from Bard (September 1, 2001)
9781885167521 | details & prices | 7.00 × 10.00 × 0.75 in. | 1.05 lbs | List price $17.95
About: Discusses the roles played by neuroscience, chaos theory, poetry, and art in the field of human persuasion and how to successfully use these fields in advertising.
About: Discusses the roles played by neuroscience, chaos theory, poetry, and art in the field of human persuasion and how to successfully use these fields in advertising.
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