Have you ever wanted to grow your business but heldÂ back because of fear that it would take over your life?Â As an owner, itâs all too common to feel you have toÂ choose between your personal life and the successÂ of your business. But the surprising truth is that theÂ only way to truly scale and grow your company isÂ to reduce its reliance on you. This means that, doneÂ right, scaling ensures that you can grow your businessÂ without sacrificing your life.
Jeff Hoffman, a serial entrepreneur and formerÂ CEO in the Priceline.com (Priceline Yardsale) familyÂ of companies, and David Finkel, CEO of Maui Mastermind,Â a business coaching company with thousandsÂ of clients worldwide, offer a concrete road map forÂ rapidly growing your business while also gainingÂ more personal freedom.
Youâll not only learn the best strategies to generateÂ growth, but youâll also get proven insider tips to sustainÂ that growth through sound systems, empoweredÂ teams, and intelligent internal controls. Hoffman andÂ Finkel will also show you how to overcome predictableÂ obstacles in any pillar of your businessâincludingÂ sales, operations, and financeâwith insight forÂ building better lead-generation systems, managingÂ cash flow, and retaining talent. Youâll learn how to:
â¢ Escape the Self-Employment Trap and build aÂ business, not a job.
â¢ Systematize your business to reduce costs andÂ increase capacity.
â¢ Ensure your company survives the âHit by aÂ Busâ test.
â¢ Uncover your companyâs top leverage pointsÂ (and execution strategies to implement whatÂ you discover).
â¢ Fund your growth with the seven cash flowÂ commandments.
â¢ And much more.
Scale offers a game plan to work less and get yourÂ business to produce more. Written by two worldclassÂ entrepreneurs who have started, scaled, andÂ successfully exited from multiple businesses, whichÂ collectively have generated tens of billions of dollarsÂ in sales, it gives you their bottom-line best ideas to effectivelyÂ grow your company.
If you have ever felt stuck in your business, notÂ knowing the best way forward, this book is your mustreadÂ guide.
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