search for books and compare prices
Sports, Inc.: 100 Years of Sports Business
By
Phil Schaaf
Price
Store
Arrives
Preparing
Shipping
Jump quickly to results on these stores:
The price is the lowest for any condition, which may be new or used; other conditions may also be available.
Jump down to see edition details for: Hardcover
Bibliographic Detail
Publisher
Prometheus Books
Publication date
December 1, 2003
Pages
394
Binding
Hardcover
Book category
Adult Non-Fiction
ISBN-13
9781591021124
ISBN-10
159102112X
Dimensions
1.25 by 6.25 by 9 in.
Weight
1.50 lbs.
Availability§
Publisher Out of Stock
Original list price
$26.99
§As reported by publisher
Amazon.com says people who bought this book also bought:
The Business of Sports | Beyond the Scoreboard | Differential Equations | The Dream Job | Guyton and Hall Textbook of Medical Physiology
The Business of Sports | Beyond the Scoreboard | Differential Equations | The Dream Job | Guyton and Hall Textbook of Medical Physiology
Summaries and Reviews
Amazon.com description: Product Description: Itâs not just a game anymore. Sports today, at both the amateur and professional level, is big business, and more and more people are becoming involved in the exciting careers and financial opportunities that sports entertainment offers.
In this comprehensive overview of the sports industry Phil Schaaf traces the global evolution of sports entertainment, dissects current trends, and forecasts the likely evolution of sports as a major international enterprise.
Divided into two parts, Schaaf begins with a historical overview of the forces that shaped teams, leagues, and sporting events from 1896 to 1975. Focusing on such diverse personalities as Jack Dempsey, George Halas, Babe Ruth, and Joe Louis, Schaaf illustrates how the star power of big-name athletes and the marketing savvy of promoters and business interests defined and cultivated the structure of sports entertainment that we know today. He also discusses the critical impact of such historical events as the integration of baseball, postwar euphoria, and acceptance of radio and television in the formation of the contemporary sports scene.
The second part of the book begins in 1976 as the modern professional athlete starts to enjoy newfound legal leverage in labor matters and the "stadium game" becomes a major component of todayâs successful sports enterprises. Schaaf addresses criticisms that deals to build expensive new sports facilities represent corporate welfare at its worst, and he examines the real costs and benefits to teams and local communities. He also discusses the changing face of ownership and the clout of major stars and big-market sports cities. With the net worth of individual owners approaching one billion dollars, a minority of players receiving the bulk of payrolls, and the financial muscle of such big cities as New York and Los Angeles endangering the competitive balance, sports is no longer the entertainment our parents remember.
With the latest information on one of the most dynamic and growing areas of the entertainment industry, Sports Inc. will enlighten students interested in a career in sports entertainment, sports marketing experts, and hardcore fans alike.
In this comprehensive overview of the sports industry Phil Schaaf traces the global evolution of sports entertainment, dissects current trends, and forecasts the likely evolution of sports as a major international enterprise.
Divided into two parts, Schaaf begins with a historical overview of the forces that shaped teams, leagues, and sporting events from 1896 to 1975. Focusing on such diverse personalities as Jack Dempsey, George Halas, Babe Ruth, and Joe Louis, Schaaf illustrates how the star power of big-name athletes and the marketing savvy of promoters and business interests defined and cultivated the structure of sports entertainment that we know today. He also discusses the critical impact of such historical events as the integration of baseball, postwar euphoria, and acceptance of radio and television in the formation of the contemporary sports scene.
The second part of the book begins in 1976 as the modern professional athlete starts to enjoy newfound legal leverage in labor matters and the "stadium game" becomes a major component of todayâs successful sports enterprises. Schaaf addresses criticisms that deals to build expensive new sports facilities represent corporate welfare at its worst, and he examines the real costs and benefits to teams and local communities. He also discusses the changing face of ownership and the clout of major stars and big-market sports cities. With the net worth of individual owners approaching one billion dollars, a minority of players receiving the bulk of payrolls, and the financial muscle of such big cities as New York and Los Angeles endangering the competitive balance, sports is no longer the entertainment our parents remember.
With the latest information on one of the most dynamic and growing areas of the entertainment industry, Sports Inc. will enlighten students interested in a career in sports entertainment, sports marketing experts, and hardcore fans alike.
Editions
Hardcover
The price comparison is for this edition
from Prometheus Books (December 1, 2003)
9781591021124 | details & prices | 394 pages | 6.25 × 9.00 × 1.25 in. | 1.50 lbs | List price $26.99
About: Itâs not just a game anymore.
About: Itâs not just a game anymore.
Pricing is shown for items sent to or within the U.S., excluding shipping and tax. Please consult the store to determine exact fees. No warranties are made express or implied about the accuracy, timeliness, merit, or value of the information provided. Information subject to change without notice. isbn.nu is not a bookseller, just an information source.