search for books and compare prices
cover image
B2B Executive Playbook: The Ultimate Weapon for Achieving Sustainable, Predictable & Profitable Growth
Price
Store
Arrives
Preparing
Shipping
The price is the lowest for any condition, which may be new or used; other conditions may also be available. Rental copies must be returned at the end of the designated period, and may involve a deposit.
Jump down to see edition details for: Hardcover
Bibliographic Detail
Publisher Clerisy Pr
Publication date November 29, 2011
Pages 245
Binding Hardcover
Book category Adult Non-Fiction
ISBN-13 9781578604463
ISBN-10 157860446X
Dimensions 1 by 6.50 by 9.50 in.
Weight 1.15 lbs.
Original list price $24.95
Summaries and Reviews
Amazon.com description: Product Description:
The first book completely focused on successfully running B2B, which is very different from B2C. The fate of a B2B lies in the hands of a few individuals so what ultimately determines if a company thrives, or even survives, is how these key relationships are targeted, structured and managed. Over 30 percent of all B2B product development, marketing, and other discretionary dollars are wasted. When the realities of B2B marketplace are not integrated into a company's SOP, it is more likely that the company is wasting money as well as the employees' time and efforts. If the budget and plans aren't structured for B2B specifically, they won't move the meter. But there is good news -- there is a corresponding equal amount of potential revenue, growth and prosperity. The leading B2B companies dramatically build their top and bottom lines when leaders realize that success, undeniably and unquestionably, resides with how they engage with the their customers and how that will drive their internal alignment and operations. What is it that they are doing differently than their competition and others in their industry that drive revenue growth, deliver predictable earnings, retain and grow customers and develop new offerings that customers will not only buy, but for which they will pay premiums.


Editions
Hardcover
Book cover for 9781578604463
 
The price comparison is for this edition
from Clerisy Pr (November 29, 2011); titled "B2B Executive Playbook: The Ultimate Weapon for Achieving Sustainable, Predictable & Profitable Growth"
9781578604463 | details & prices | 245 pages | 6.50 × 9.50 × 1.00 in. | 1.15 lbs | List price $24.95
About: The first book completely focused on successfully running B2B, which is very different from B2C.

Pricing is shown for items sent to or within the U.S., excluding shipping and tax. Please consult the store to determine exact fees. No warranties are made express or implied about the accuracy, timeliness, merit, or value of the information provided. Information subject to change without notice. isbn.nu is not a bookseller, just an information source.