To be successful in the 21st century global marketplace you need many things--determination, well-articulated goals, and a bit of luck. But more than anything else, you need kindness. Kindness becomes the key business asset when you couple a caring attitude toward others with a focus on achieving your goals. Often people see business as a choice between being kind and being successful. This is a fictitious trade-off. Nice people are more successful.
Those who wish to succeed in the 21st century business climate which is characterized by intense competition, ever-evolving technologies, and escalating expectations, must make the conscious development of kindness their business imperative.
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