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Business Storytelling Guide: Creating Business Presentations Using Storytelling Techniques
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Bibliographic Detail
Publisher Createspace Independent Pub
Publication date May 29, 2014
Pages 146
Binding Paperback
Book category Adult Non-Fiction
ISBN-13 9781495226625
ISBN-10 149522662X
Dimensions 0.33 by 6 by 9 in.
Original list price $9.99
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Summaries and Reviews
Amazon.com description: Product Description: Have you ever wondered why business presentations are so boring? Wouldn’t it be great if presentations were as captivating as a good story or movie? We asked that question many years ago and found that the key to improving business presentations was storytelling. This book shows how to use Joseph Campbell’s “Hero’s Journey” story structure to create captivating and compelling business presentations. The audience is the hero, you are the mentor, and the goal is to defeat the shadow. In business terms, this means creating an audience-centric presentation that is meaningful and compelling. Use the techniques provided in the Business Storytelling Guide to keep your audiences on the edge of their seats.

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Paperback
Book cover for 9781495226625
 
The price comparison is for this edition
With Luis Cubero, Katie Scaggs | from Createspace Independent Pub (May 29, 2014)
9781495226625 | details & prices | 146 pages | 6.00 × 9.00 × 0.33 in. | List price $9.99
About: Have you ever wondered why business presentations are so boring?

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