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A Sense of Urgency
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Jump down to see edition details for: Hardcover | Cassette/Spoken Word
Bibliographic Detail
Publisher Harvard Business School Pr
Publication date August 5, 2008
Pages 196
Binding Hardcover
Book category Adult Non-Fiction
ISBN-13 9781422179710
ISBN-10 1422179710
Dimensions 1 by 5.50 by 8.50 in.
Weight 0.80 lbs.
Original list price $27.00
Summaries and Reviews description: Product Description:
Most organizational change initiatives fail spectacularly (at worst) or deliver lukewarm results (at best). In his international bestseller Leading Change, John Kotter revealed why change is so hard, and provided an actionable, eight-step process for implementing successful transformations. The book became the change bible for managers worldwide.

Now, in A Sense of Urgency, Kotter shines the spotlight on the crucial first step in his framework: creating a sense of urgency by getting people to actually see and feel the need for change.

Why focus on urgency? Without it, any change effort is doomed. Kotter reveals the insidious nature of complacency in all its forms and guises.

In this exciting new book, Kotter explains:

· How to go beyond "the business case" for change to overcome the fear and anger that can suppress urgency

· Ways to ensure that your actions and behaviors -- not just your words -- communicate the need for change

· How to keep fanning the flames of urgency even after your transformation effort has scored some early successes

Written in Kotter's signature no-nonsense style, this concise and authoritative guide helps you set the stage for leading a successful transformation in your company.

Book cover for 9781422179710
The price comparison is for this edition
from Harvard Business School Pr (August 5, 2008)
9781422179710 | details & prices | 196 pages | 5.50 × 8.50 × 1.00 in. | 0.80 lbs | List price $27.00
About: Most organizational change initiatives fail spectacularly (at worst) or deliver lukewarm results (at best).
Cassette/Spoken Word
Book cover for 9781423369349
With Bill Weideman (other contributor) | Unabridged edition from Brilliance Audio Lib Edn (September 1, 2008)
9781423369349 | details & prices | List price $62.25

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