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Public Relations As Relationship Management: A Relational Approach to the Study and Practice of Public Relations
By
Stephen D. Bruning (editor) and
John A. Ledingham (editor)
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Bibliographic Detail
Publisher
Routledge
Publication date
February 12, 2000
Pages
280
Book category
Adult Non-Fiction
ISBN-13
9781410604668
ISBN-10
1410604667
Original list price
$44.95
Summaries and Reviews
Editions
Hardcover
With Eyun-jung Ki (other contributor), Jeong-nam Kim (other contributor) |
2 edition from Routledge (May 1, 2015)
9781138853805 | details & prices | 362 pages | 6.50 × 9.50 × 1.00 in. | 1.50 lbs | List price $210.00
About: The emergence of relationship management as a paradigm for public relations scholarship and practice necessitates an examination of precisely what public relations achieves -- its definition, function and value, and the benefits it generates.
About: The emergence of relationship management as a paradigm for public relations scholarship and practice necessitates an examination of precisely what public relations achieves -- its definition, function and value, and the benefits it generates.
from Routledge (February 1, 2000)
9780805830507 | details & prices | 255 pages | 6.25 × 9.50 × 1.00 in. | 1.30 lbs | List price $175.00
About: The emergence of relationship management as a paradigm for public relations scholarship and practice requires a close examination of just what is achieved by public relations--its definition, function and value, and the benefits it generates.
About: The emergence of relationship management as a paradigm for public relations scholarship and practice requires a close examination of just what is achieved by public relations--its definition, function and value, and the benefits it generates.
Paperback
With Eyun-jung Ki (other contributor), Jeong-nam Kim (other contributor) |
2 edition from Routledge (April 21, 2015)
9781138853829 | details & prices | 362 pages | 5.00 × 9.00 × 1.00 in. | 1.00 lbs | List price $62.95
About: The emergence of relationship management as a paradigm for public relations scholarship and practice necessitates an examination of precisely what public relations achieves -- its definition, function and value, and the benefits it generates.
About: The emergence of relationship management as a paradigm for public relations scholarship and practice necessitates an examination of precisely what public relations achieves -- its definition, function and value, and the benefits it generates.
from Routledge (July 1, 2001)
9780805841039 | details & prices | 6.00 × 9.00 × 0.75 in. | 1.00 lbs | List price $59.95
About: The emergence of relationship management as a paradigm for public relations scholarship and practice requires a close examination of just what is achieved by public relations--its definition, function and value, and the benefits it generates.
About: The emergence of relationship management as a paradigm for public relations scholarship and practice requires a close examination of just what is achieved by public relations--its definition, function and value, and the benefits it generates.
Miscellaneous
from Routledge (February 12, 2000)
9780585165356 | details & prices | List price $65.00
The price comparison is for this edition
from Routledge (February 12, 2000)
9781410604668 | details & prices | 280 pages | List price $44.95
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