search for books and compare prices
cover image
The Art of Woo: Using Strategic Persuasion to Sell Your Ideas
Price
Store
Arrives
Preparing
Shipping

Jump quickly to results on these stores:

The price is the lowest for any condition, which may be new or used; other conditions may also be available.
Jump down to see edition details for: CD/Spoken Word
Bibliographic Detail
Publisher Tantor Media Inc
Publication date October 1, 2007
Binding CD/Spoken Word
Edition Unabridged
Book category Adult Non-Fiction
ISBN-13 9781400105304
ISBN-10 1400105307
Dimensions 1 by 6.50 by 5.50 in.
Weight 0.75 lbs.
Original list price $34.99
Other format details audio
Summaries and Reviews
Summary
Explaining that the practice of selling ideas is a matter of encouraging others to share one's beliefs by applying strategies in psychology and emotional intelligence, a guide for salespeople invites readers to self-assess their persuasion personality and build on natural strengths. Simultaneous.
Amazon.com description: Product Description: Your projects, programs, and career turn on the difference between "no" and "yes." Yet selling ideas-especially the kinds of ideas that make organizations work-is a skill shrouded in mystery. Part emotional intelligence, part politics, part rhetoric, and part psychology, selling ideas is not like tricking someone out of his money. It's about helping others to see things your way-engaging their minds and imaginations. Charles Lindbergh, for example, needed woo to assemble backers for his famous flight. Nelson Mandela also used it to lead a revolution in South Africa. In any context, woo is two parts art and one part science. In The Art of Woo, Professors G. Richard Shell and Mario Moussa offer a self-assessment to determine which persuasion role fits you best and how to make the most of your natural strengths. They also share vivid stories from their experiences advising thousands of leaders and stories about famous people like John D. Rockefeller, Andrew Carnegie, Andy Grove, and Bono. Whether you're introverted or extroverted, competitive or collaborative, intellectual or practical, The Art of Woo will strengthen your persuasion skill in every aspect of your life.

Editions
CD/Spoken Word
Book cover for 9781400105304
 
The price comparison is for this edition
Unabridged edition from Tantor Media Inc (October 1, 2007)
9781400105304 | details & prices | 6.50 × 5.50 × 1.00 in. | 0.75 lbs | List price $34.99
About: Explaining that the practice of selling ideas is a matter of encouraging others to share one's beliefs by applying strategies in psychology and emotional intelligence, a guide for salespeople discusses how to assess one's persuasion personality and buildon natural strengths.

Pricing is shown for items sent to or within the U.S., excluding shipping and tax. Please consult the store to determine exact fees. No warranties are made express or implied about the accuracy, timeliness, merit, or value of the information provided. Information subject to change without notice. isbn.nu is not a bookseller, just an information source.