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Gut Feelings: The Intelligence of the Unconscious
By Dick Hill (narrator) and Gerd Gigerenzer
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Jump down to see edition details for: CD/Spoken Word
Bibliographic Detail
Publisher Tantor Media Inc
Publication date August 1, 2007
Binding CD/Spoken Word
Edition Unabridged
Book category Adult Non-Fiction
ISBN-13 9781400105052
ISBN-10 1400105056
Dimensions 1 by 6.50 by 5.50 in.
Weight 0.44 lbs.
Original list price $29.99
Other format details audio
Summaries and Reviews
Summary
A discussion of the science behind Malcolm Gladwell's 'Blink' reveals the importance of intuition in decision-making, explaining how gut feelings occur as a result of unconscious mental processes that effectively function as practical information filters.
Amazon.com description: Product Description: Gerd Gigerenzer is one of the researchers of behavioral intuition responsible for the science behind Malcolm Gladwell's bestseller Blink. Gladwell showed us how snap decisions often yield better results than careful analysis. Now, Gigerenzer explains why our intuition is such a powerful decision-making tool. Drawing on a decade of research at the Max Planck Institute for Human Development, Gigerenzer demonstrates that our gut feelings are actually the result of unconscious mental processes-processes that apply rules of thumb that we've derived from our environment and prior experiences. The value of these unconscious rules lies precisely in their difference from rational analysis-they take into account only the most useful bits of information rather than attempting to evaluate all possible factors. By examining various decisions we make-how we choose a spouse, a stock, a medical procedure, or the answer to a million-dollar game show question-Gigerenzer shows how gut feelings not only lead to good practical decisions but also underlie the moral choices that make our society function. In the tradition of Blink and Freakonomics, Gut Feelings is an exploration of the myriad influences and factors (nature and nurture) that affect how the mind works, grounded in cutting-edge research and conveyed through compelling real-life examples.

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CD/Spoken Word
Book cover for 9781400105052
 
The price comparison is for this edition
Unabridged edition from Tantor Media Inc (August 1, 2007)
9781400105052 | details & prices | 6.50 × 5.50 × 1.00 in. | 0.44 lbs | List price $29.99
About: A discussion of the science behind Malcolm Gladwell's 'Blink' reveals the importance of intuition in decision-making, explaining how gut feelings occur as a result of unconscious mental processes that effectively function as practical information filters.

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