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Bundle: Marketing Strategy, Loose-Leaf Version, 7th + MindTap Marketing Strategy, 1 term (6 months) Printed Access Card
By
O. C. Ferrell and
Thomas W. Speh
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Bibliographic Detail
Publisher
Cengage Learning
Publication date
July 21, 2016
Pages
554
ISBN-13
9781337495080
ISBN-10
1337495085
Dimensions
1.25 by 8.25 by 10.75 in.
Weight
2.85 lbs.
Original list price
$132.95
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Basic Marketing Research | Leadership | Leadership from the Inside Out | Managerial Economics & Business Strategy | Marketing Mistakes and Successes | Retailing Management | Blue Ocean Strategy
Basic Marketing Research | Leadership | Leadership from the Inside Out | Managerial Economics & Business Strategy | Marketing Mistakes and Successes | Retailing Management | Blue Ocean Strategy
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