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Sports Analytics: A Data-driven Approach to Sport Business and Management
By Ceyda Mumcu (editor) and Gil Fried (editor)
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Bibliographic Detail
Publisher Routledge
Publication date November 7, 2016
Binding Paperback
Book category Adult Non-Fiction
ISBN-13 9781138667136
ISBN-10 1138667137
Original list price $53.95
Summaries and Reviews
Amazon.com description: Product Description:

The increasing availability of data has transformed the way sports are played, promoted and managed. This is the first textbook to explain how the big data revolution is having a profound influence across the sport industry, demonstrating how sport managers and business professionals can use analytical techniques to improve their professional practice.

While other sports analytics books have focused on player performance data, this book shows how analytics can be applied to every functional area of sport business, from marketing and event management to finance and legal services. Drawing on research that spans the entire sport industry, it explains how data is influencing the most important decisions, from ticket sales and human resources to risk management and facility operations. Each chapter contains real world examples, industry profiles and extended case studies which are complimented by a companion website full of useful learning resources.

Sport Analytics: A data-driven approach to sport business and management is an essential text for all sport management students and an invaluable reference for any sport management professional involved in operational research.



Editions
Hardcover
Book cover for 9781138667129
 
With Gil Fried (other contributor) | from Routledge (November 7, 2016)
9781138667129 | details & prices | List price $145.00
About: The increasing availability of data has transformed the way sports are played, promoted and managed.
Paperback
Book cover for 9781138667136
 
The price comparison is for this edition
With Gil Fried (other contributor) | from Routledge (November 7, 2016)
9781138667136 | details & prices | List price $53.95
About: The increasing availability of data has transformed the way sports are played, promoted and managed.

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