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The Construction of English: Culture, Consumerism and Promotion in the ELT Global Coursebook
By
John Gray
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Bibliographic Detail
Publisher
Palgrave Macmillan
Publication date
September 29, 2010
Pages
218
Binding
Paperback
Edition
Reprint
Book category
Adult Non-Fiction
ISBN-13
9781137507242
ISBN-10
1137507241
Dimensions
0.50 by 5.50 by 8.25 in.
Weight
0.65 lbs.
Published in
Great Britain
Original list price
$36.00
Summaries and Reviews
Amazon.com description: Product Description: This book takes the view that ELT global coursebooks, in addition to being curriculum artefacts, are also highly wrought cultural artefacts which seek to make English mean in highly selective ways and it argues that the textual construction (and imaging) of English parallels the processes of commodity promotion more generally.
Editions
Hardcover
from Palgrave Macmillan (November 15, 2010)
9780230222588 | details & prices | 218 pages | 5.75 × 8.50 × 0.75 in. | 0.90 lbs | List price $105.00
Paperback
The price comparison is for this edition
Reprint edition from Palgrave Macmillan (September 29, 2010)
9781137507242 | details & prices | 218 pages | 5.50 × 8.25 × 0.50 in. | 0.65 lbs | List price $36.00
About: This book takes the view that ELT global coursebooks, in addition to being curriculum artefacts, are also highly wrought cultural artefacts which seek to make English mean in highly selective ways and it argues that the textual construction (and imaging) of English parallels the processes of commodity promotion more generally.
About: This book takes the view that ELT global coursebooks, in addition to being curriculum artefacts, are also highly wrought cultural artefacts which seek to make English mean in highly selective ways and it argues that the textual construction (and imaging) of English parallels the processes of commodity promotion more generally.
With John Buckler, John P. McKay, Bennett D. Hill |
from Houghton Mifflin School (July 1, 1991); titled "A History of Western Society: From Antiquity to the Enlightenment"
9780395433423 | details & prices | 8.25 × 10.25 × 1.00 in. | 2.60 lbs | List price $40.36
This edition also contains A History of Western Society: From Antiquity to the Enlightenment
This edition also contains A History of Western Society: From Antiquity to the Enlightenment
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