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Bibliographic Detail
Publisher
Ntc Business Books
Publication date
December 1, 1997
Pages
231
Binding
Paperback
Edition
3 sub
Book category
Adult Non-Fiction
ISBN-13
9780844233550
ISBN-10
0844233552
Dimensions
0.75 by 7.50 by 9.50 in.
Weight
1.05 lbs.
Availability§
Out of Print
Original list price
$19.95
§As reported by publisher
Amazon.com says people who bought this book also bought:
Operations & Supply Chain Management for the 21st Century | The Media Handbook | The Media Handbook | Contemporary Direct and Interactive Marketing | Sports Marketing | Successful Direct Marketing Methods
Operations & Supply Chain Management for the 21st Century | The Media Handbook | The Media Handbook | Contemporary Direct and Interactive Marketing | Sports Marketing | Successful Direct Marketing Methods
Summaries and Reviews
(view table of contents)
Amazon.com description: Product Description: This new edition offers students a solid foundation in sales promotion basics by explaining 10 basic techniques.
- * Gets students involved by having them create hypothetical promotions based on models of success. * Provides real-life examples to stimulate classroom discussion as students examine and debate real cases. * Discusses the newest innovations in the field.
Editions
Paperback
The price comparison is for this edition
3 sub edition from Ntc Business Books (December 1, 1997)
9780844233550 | details & prices | 231 pages | 7.50 × 9.50 × 0.75 in. | 1.05 lbs | List price $19.95
About: This new edition offers students a solid foundation in sales promotion basics by explaining 10 basic techniques.
About: This new edition offers students a solid foundation in sales promotion basics by explaining 10 basic techniques.
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