A guide to the online auction house explains how to navigate the eBay Web site, advertise items, place online bets, evaluate buyers and sellers, offer customer services, and build a profitable e-commerce business.
Amazon.com description: Product Description
: "The only thing easier than buying and selling on eBay is getting lumped in with more than 125 million other eBayers. The saviest eBay users turn to "EBay The Smart Way", the definitive guide to smarter eBay tactics for both buyers and sellers. Now in its fourth blockbuster edition, this priceless tool has changed with the times to cover the latest trends! With sales of over 125,000 copies, the "EBay The Smart Way Series" has helped countless eBayers - from occasional buyers to full-time professional sellers - find the best deals and maximize profits on everything from collectibles to cars to real estate. "EBay The Smart Way" is the go-to resource for first-time sellers and veterans alike, with step-by-step instructions for listing products, creating attention - grabbing photos and descriptions, offering top-notch customer service, and maintaining high credibility. eBay buyers will also benefit from powerful strategies for finding the best products, bidding smarter, negotiating great deals, and more. For the most in-depth and accessible information on how to make the most out of online auctions, "nothing explains it better than "EBay The Smart Way"." (The Internet Marketing Bookshelf).