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High-Profit Selling: Win the Sale without Compromising on Price
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Bibliographic Detail
Publisher Amacom Books
Publication date February 15, 2012
Pages 274
Binding Paperback
Book category Adult Non-Fiction
ISBN-13 9780814420096
ISBN-10 0814420095
Dimensions 1 by 6 by 9.25 in.
Weight 1 lbs.
Original list price $19.95
Summaries and Reviews
Amazon.com description: Product Description: In the high-pressure quest to make a sale, acquire a contract, and beat out other bidders, sales professionals frequently resort to cutting prices, offering discounts, or making other concessions that cut into their operating margins-short-term strategies that are destructive to the long-term sustainability of their business. High-Profit Selling helps readers understand that their sales goal shouldn't simply be to sell more, but to sell more at a higher price...and that success comes only to those focused on "profitable sales." This eye-opening book shows readers how to: Avoid negotiating * Actively listen to customers * Match the benefits of their product or service with the customer's needs and pains * Confidently communicate value * Successfully execute a price increase with existing customers * Ensure prospects are serious and not shopping for price Too many salespeople believe that a sale at any price is better than no sale at all. This powerful guide helps move readers toward a profit-centered approach that will strength en their relationships and increase their bottom line.

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Paperback
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from Amacom Books (February 15, 2012)
9780814420096 | details & prices | 274 pages | 6.00 × 9.25 × 1.00 in. | 1.00 lbs | List price $19.95
About: In the high-pressure quest to make a sale, acquire a contract, and beat out other bidders, sales professionals frequently resort to cutting prices, offering discounts, or making other concessions that cut into their operating margins-short-term strategies that are destructive to the long-term sustainability of their business.

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